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7 Ways Travel Agents Can Gain New Leads

Because you’re up against modern-day online booking websites, as an independent travel agent , it’s critical to attract new clients by showcasing the value of the services you offer. You provide so much more to clients than any website can, you just have to put some effort into showing them how.

Here are 7 surefire ways to attract potential clients and grow your number of travel agent leads and increase your customer base:

1. Position Yourself as a Specialist Travel Agent

If you do a quick online search for travel agents, you’ll undoubtedly get bombarded with hundreds of names and websites, so you must position yourself as offering a distinct service, so you stand out among the masses. Determine a niche market to focus on and market yourself as a specialist in that area. That way, potential clients will seek you out, rather than the other way around.

2. Seek Out and Reward Referrals

A tried and true method of generating travel agent leads is through word of mouth referrals. People often trust what a friend or family member has to say about a business or service, so rewarding these referrals is an excellent way to drum up new travel agent leads.

A 2019 study by business consulting organization SCORE showed that verbal referrals have the highest lead-to-sale conversion rate.

Offer existing clients a discount or free gift when they make a referral that generates a vacation booking. Extend this offer to clients who leave a glowing review for you online as well. Even if people don’t personally know online reviewers, they often trust reviews left about a product or service experience.

When you reward referrals, you’ll gain travel agent leads, make your existing clients happy, and your travel agency business will continue to grow.

3. Don’t Be Afraid of Complicated Trips

If a trip is simple, then that’s one more reason a potential client could just book it themselves! Don’t shy away from curating fantastically-elaborate vacations for clients because this will surely showcase how valuable your travel agent knowledge and expertise is.

Some independent travel agents are scared off by complicated trips when they should be utilizing the opportunity to increase travel agent leads. Other excellent complex booking opportunities to always say yes to include:

• International Business Travel
• Around-the-World Trips for Retirees
• Vacation Packages for Large Groups

4. Get Active on Social Media

Social media is an invaluable tool you can use to gain more travel agent leads. What makes it so wonderful is the fact that it is FREE and used by millions every single day! The trick to truly utilizing social media to its full potential is to stay active. If you don’t post for a while or interact with users’ comments or questions, you’ll drop off their social media radar, and any previous efforts of yours to woo them to your business will be in vain.

You don’t have to designate hours a day to keep your social media presence alive, just a few minutes a day will suffice! So get active and stay active to see the greatest social media results possible.

There are several companies that provide free digital marketing elements for travel agents that can save time on your social media production and maximize your travel agency marketing efforts.

5,000+ Rockstars Have Partnered With Us

Determine which path is right for you

5. Maintain Consistency Across All Platforms

You don’t want to come across as a flighty inexperienced travel agent, even if you are newer to the game. Carefully think about how you want to define your brand image and keep that message clear across all platforms, including:

• Social Media
• Handing Out Business Cards
• Advertising

If you have a niche market you consistently focus on, keep your focus there to attract clients interested in that market. It’s also imperative that you remain professional across all platforms and keep the pictures and posts you share in good taste.

6. Continue Your Travel Education and Highlight Your Credentials

Set yourself apart by highlighting your travel agency experience and your ongoing education. Potential clients will put more trust in your travel agent skills if they see your commitment level, so don’t be afraid to show it off.

Even if you don’t have a ton of experience in the field, that doesn’t mean you can’t get new travel agent leads. Invest in your business by attending a travel conference and then promote it. Or, you could even go on an interesting trip and post tips and tricks for potential clients to use.

7. Enlist Help in Lead Generation

It’s possible to perfect your sales pitch and do everything you can to showcase your value and still come up short in obtaining travel agent leads. Don’t take it personally; you can only do so much as an independent travel agent.

An incredible way to generate more travel agent leads is to connect with a host travel agency like Travel Planners International . When you are a part of a host agency, you gain access to an extensive number of benefits to help you turn viable leads into returning customers.

Whether you are learning how to become a travel agent or are already an experienced agent, host agencies like TPI have connections with preferred suppliers and offer direction and support that you can’t get on your own. There’s no shame in asking for help to score more travel agent leads — thousands of agents around the world partner with host agencies to increase their business. In addition, you will gain access to innovative travel agency software  (including robust  travel agency back office software technology ).

Getting more clients for your travel agency business isn’t an exact science, but implementing these 7 tips is a great start and will put you on the right track to travel agent success. For more inspiration on how to rock your travel agency business, read some of our Rockstar Success Stories .

You work hard. You deserve more travel agent leads, more commission, more support, and more connections.

Contact us today to find out how taking advantage of our host travel agency can benefit your business.

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4 Things to Know When Choosing a Travel Agent

Even the most D.I.Y.-inclined travelers are considering working with a professional adviser these days. Here’s how.

By Lauren Sloss

So, you’re thinking about traveling again? You’re not alone. The pandemic may not be over, but the expansion of vaccine eligibility in the United States — hiccups, delays and pauses aside — plus the news that the European Union will be opening up to vaccinated travelers is inspiring many to plan a real-deal summer vacation, or even take the leap on booking bucket-list adventures.

Travel remains far from simple, however. The virus is finding new footholds around the world, leaving an ever-changing set of rules and restrictions in its wake (and all of this is compounded by a run on home rentals , rental cars and more). It’s a reality that’s inspired many D.I.Y.-inclined travelers to consider working with a travel agent , or travel adviser, for the first time, in the hopes of skipping the travel-planning stress and focusing on actually relaxing on vacation instead.

Most travel advisers provide their services free of charge to clients (though some charge a booking fee, which can range from $25 to $100, depending on how complicated a trip you’re after) and instead make their money through commissions from hotels, tour operators, cruise lines, airlines and other travel companies.

Finding the right adviser for you is “like finding a hairdresser,” said Erika Richter, the senior communications director of ASTA , the American Society of Travel Advisors. “You want someone who understands your personal style.”

Ms. Richter, along with Misty Belles, the managing director of global public relations for Virtuoso , an international travel agency network specializing in luxury travel, shared their tips on how you can find an adviser who will understand you and your dream trip.

Begin your search close to home

Start by asking trusted friends and family members for recommendations. “The same holds true for any professional service in your life,” Ms. Belles said. “If you know someone who is working with a travel adviser and was pleased with the experience, that’s a great place to start.”

If that’s a no-go (or if your friends and family, while beloved, don’t have the same travel style as you do), Ms. Richter strongly suggested seeking out local businesses where you live.

“Supporting small businesses in our communities is more important than ever right now,” she said. ASTA has a directory that allows you to search for advisers close to you; a quick Google search will likely do the trick, too, Ms. Richter said.

Think about where you want to go

Another way to find a travel adviser is to seek one out based on a destination, or destinations, that he or she may specialize in. Are you interested in going to a specific Caribbean island nation? You’ll likely want to work with an adviser that has booked a number of trips in that country, and has connections and contacts there. Some advisers specialize in trips to Disney resort properties; others focus on cruises. If you’re interested in planning a trip outside of their purview, advisers can refer you to someone else within their network, or do the heavy-duty research themselves.

“Choosing someone who specializes in a destination is a good first foray into working with a travel adviser,” Ms. Belles said. “But when you work with the same adviser for a while, they become a specialist in you.”

Consider their professional networks

Speaking of what you want, it can be useful to understand the organization, or organizations, an adviser is associated with. Whether they work alone, with one partner in a small shop, or as part of a large agency, they are likely connected to a consortium, or a professional network, like Virtuoso, which is made up of more than 1,000 agencies in 50 countries around the world, or ASTA itself.

“Obviously, I represent ASTA, but I do think it’s important to look at an adviser’s professional affiliations,” Ms. Richter said. Affiliations can serve as a vote of confidence that the adviser has been vetted; it also gives you a chance for recourse should you find yourself unhappy with your relationship (ASTA, for example, can handle consumer complaints and be a part of the resolution process). Some consortiums specialize in a certain type of travel — Virtuoso agencies focus on luxury travel, for example, while others might highlight adventure travel, or family trips and so on.

An adviser’s affiliations also act as a conduit for one of their major selling points: traveler perks.

“Ask them what sorts of benefits they get from their professional networks,” Ms. Richter said. “Upgrades, free breakfasts, late checkouts when available — who doesn’t want some of those freebies?”

Make sure your adviser understands your travel style

Do you like leisurely, slow trips? Packed itineraries filled with sightseeing and attractions? Do you like to travel alone, or are you planning multigenerational trips with children and grandparents? Ensuring that your adviser understands what you want — and maybe even establishing that they have a similar travel style themselves — can greatly help with building rapport (and allow them to plan an even better trip for you).

Some important questions to ask: Do they charge a planning fee? What are some examples of trips that they’ve planned in the past?

“Be really upfront about your budget for a trip, and be sure that that is something they can help you make the most of,” Ms. Richter said.

Ms. Belles suggested asking the adviser how they personally like to travel, and some of their favorite destinations.

“Interview them a little bit! You can see whether there are some similarities there,” she said. But make sure they’re asking you just as many questions.

“If they’re not, that should be a red flag,” said Ms. Belles. “An adviser should be looking to get to the heart of what exactly you want as a traveler.”

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How to Find the Right Travel Agent

Ed Hewitt started traveling with his family at the age of 10 and has since visited dozens of countries on six continents. He wrote for IndependentTraveler.com for more than 20 years, producing hundreds of columns on travel and offering his expertise on radio and television. He is now a regular contributor to SmarterTravel.

An avid surfer and rower, Ed has written about and photographed rowing competitions around the world, including the last five Olympic Games.

He's passing his love of travel on to the next generation; his 10-year-old son has flown some 200,000 miles already.

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Back before I became a diehard fan of travel agents, I was a diehard fan of doing it myself. But a few bad trips, many of which I’ve written about in this column, resulted in numerous comments from travel agents that they could have saved me some agony, not to mention quite possibly some money. Here’s the story of my quest to find the perfect travel advisor.

What Makes a Good Travel Agent?

Full disclosure: I’m in the market for a holiday trip to a popular destination (a Hawaiian island) for a friend’s wedding. I figured I’d mix business and pleasure, and turn this article into a quest for affordable airfare.

As a result, I had three agendas:

1) To find a “Good Travel Agent.” What is this elusive creature? 2) To experience this creature’s purported magic first-hand. 3) To (somehow!) find a great airfare in a sold-out market.

A Monday afternoon’s calls to some local travel agents went thusly:

First call: No answer, left message, no returned call within 48 hours, still haven’t heard from them.

Second call: Spoke to an agent, gave her my itinerary, then had this exchange:

“We’ll see what we can do, and give you a call.” I had to ask when that call might come.

“Hopefully by the end of the week.” (Remember, this was on Monday.)

Third call: Receptionist answers, asks my name, then tells me (and I swear these were his exact words): “All our agents are currently busy with other customers. Please call back in 15 to 20 minutes.”

Aside from the fact that he sounded like a computer-generated on-hold operator, he made no offer to take my name or my number to have someone call me. Call us, we won’t call you….

Fourth call: The folks at the American Society of Travel Agents (ASTA) are always trumpeting their agents, so I chose an agent who sported the ASTA logo in his Yellow Pages ad. Pay dirt.

Gene was funny, happily swapped war stories with me, called back promptly after investigating my itinerary, and explored other options at length when I wasn’t entirely happy with prices or the airline. In short order, by using some alternative airports, he found a fare that was $200 cheaper than what I had seen online.

He placed the reservation but asked if I could wait until the morning, as he was going to a party that night with some colleagues, and wanted to see if he could find anything interesting.

At 9:15 a.m., Gene called with some news: He had found a package deal with a three-night “throwaway hotel” (when you don’t even have to show up if you don’t want to) for almost $2,000 less than either of us could find anywhere else. He had nailed down our preferred dates of travel, if not our preferred airline, but beggars can’t be choosers, as the saying goes. As I said before: pay dirt.

Finding a Good Travel Agent

Needless to say, I’m sold that a good travel agent can do some things no search engine will ever do. (I’ll still use online booking sites, nonetheless, for speed and convenience, but will call my new travel agent much more frequently.)

A few guidelines for choosing your travel agent:

1) I have to trumpet the ASTA connection; go with an ASTA agency. ASTA has a code of conduct, a Consumer Affairs Department where you can register complaints against members, and a reputation to uphold. You can search for ASTA-affiliated agents on the organization’s consumer site, TravelSense.org .

(Note that, on further inspection, I discovered that at least one of the agencies I didn’t use was an ASTA shop. ASTA affiliation isn’t a guarantee, but it’s a good start.)

2) Does the agent tell you everything you need to know? When you don’t like a certain airline, departure times or dates, or connection, does he shift gears immediately to find alternatives or try to force the issue? If your agent responds well in these situations, stick by him.

3) Do the agent’s fares and itineraries stack up well against the online booking services? Even when I call the airlines directly, I check an online reservations site to investigate my options ahead of time; I do the same with travel agents. The more information you have as a consumer of any product, the more likely you are to find what you really want.

When to Use a Travel Agent

Strongly consider using a travel agent instead of doing it yourself in the following cases:

Group trips/sales. Getting 25 people on the same plane with seats together at an affordable price is no job for a dilettante. Call a travel agent immediately when traveling with a large group. Be firm and clear in your instructions on your budget, time and date restrictions, and other requirements.

Family travel. I consider family travel just a smaller subset of a group trip — we want sensible flight times, the fewest connections and shortest overall travel time possible, seats together throughout, hotel rooms with enough sleeping space, a car that can accept a child’s seat, etc. A good travel agent understands all of this intuitively, and can save you the headaches of sorting through all of this yourself.

When looking for a package deal. There are so many package deals out there, at hotels you’ve never heard of, with itineraries so vague you’re not sure what country you’re visiting, that you probably need some assistance. (See Are Vacation Packages a Good Deal? for more help.)

When you fly frequently. When you fly frequently, and especially when it’s SEM (Someone Else’s Money), having a good travel agent can be essential. No hours on hold, no endless Web surfing, no hassles; just a quick phone call, and your e-tickets arrive in your inbox.

When traveling to an exotic locale or new “resort” area. I once took a trip to a new resort that hadn’t completed its plumbing installation, overlooked a beach at an oil drilling site and was plagued with thefts. I rented a car and disappeared for the rest of the trip, swallowing the cost of the hotel.

A good travel agent has an ear to the ground and will know whether a new hotel in an exotic location is safe and ready to welcome travelers. Many travel agents routinely visit hot new locations (often on the tab of the resort — see Potential Conflicts of Interest below).

Additionally, if any components of your itinerary collapse, your travel agent is accountable to help try to set things right. If you made all your reservations yourself, you’re up the creek without the proverbial paddle.

When you don’t have time. You might save a few dollars in fees, while you lose two hours in research. What is your time worth? Travel agents earn their keep by doing work you don’t have time to do.

When you have all the time in the world. If you have a relationship with your travel agent, you can ask them to keep an eye out for good deals to your favorite locations. Sure, email notification services can do the same, but your travel agent might catch something a “bot” might not.

When you have the itinerary from H-E-Double Hockey Sticks. If you have a particularly sticky itinerary — one with stopovers, rented cars in every city, several hotels and the like — you might want to get a pro on the job.

When you have a great travel agent. If you’ve found the world’s best travel agent right in your neighborhood, throw her all your business. You won’t do better anywhere else. She can see everything the booking engines can see, and sometimes more. She’ll make a living, you’ll become a preferred customer and the world will be a better place. (Well, maybe not, but we can try.)

When to Do It Yourself

I do believe there are times when you can just make your bookings yourself:

Routine travel. If you’re booking a simple roundtrip flight, you can probably do it yourself online with your preferred airline. This way, there’s no third party to consult if you have to make quick, simple decisions about departure times, prices or other factors. You make a few clicks and it’s done. No travel agent is going to make this process simpler or likely even cheaper.

When you’re working on word of mouth, or with Mom and Pop operations. Many small hotels, B&B’s, local car rental joints or similar outfits don’t register on the average travel agent’s radar screen. When a friend tells you about this great and affordable little cabin that you can get by calling the local bait shop, make the call yourself.

What to Ask a Travel Agent

A good travel agent will answer the following questions honestly and without resistance.

Do you apply a surcharge to my purchase? How big is it? I think it is unfortunate that travel agents have been forced to apply a surcharge to get paid for the valuable work they do. And usually they’re worth the small fee. I have no sympathy, however, for agents and agencies that institute a surcharge and don’t tell their customers until after the fact.

Does the price quote include all taxes and other charges? The odd travel agent will quote you the base price on a flight or hotel stay; then when you try to pay, it’s much higher. Even online booking engines quote final prices; expect your travel agent to do so as well.

What about incentive programs? Are agents getting paid to steer you to a specific airline, cruise company, hotel or car rental agency? You want to know.

Are there airlines that do not appear in their computers? Some airlines are more equal than others. Some airlines, such as Southwest and other smaller discounters, may not participate in the central reservations system. Good agents will know to check those airlines’ sites when appropriate.

Do they routinely work with vacation package companies? The truly creative agent might not just offer you an airfare, but might find a vacation package that could even come in cheaper than the flight.

Potential Conflicts of Interest

An agent who is paid to find the best airfare, but is simultaneously paid by airlines to steer customers to their flights, encounters a clear conflict of interest. While most agents should be assumed honest, you want to know about these arrangements, as the agent is put in a tough position of saving you a few bucks or making a few more bucks for himself.

It’s a conflict of interest, a little like when a real estate agent represents both the buyer and the seller. Whose interests are they protecting? Besides their own, of course. Please understand that I’m not attacking travel agents’ right to make a living. But when an agent sells out the customer on the other end of the phone to the airline on the other end of an incentive program, we have a problem.

Familiarization Trips Often called “fam” trips, these are partly educational trips for travel agents and partly favors from travel companies, who often expect to be “paid back” with sales to that destination. Probably a necessary evil, but when someone recommends a new locale she’s just visited and loved, remember that she didn’t pay as much as you will to visit there. Again, ask the tough questions.

Overrides An “override” refers to an incentive program where agents are rewarded, in commission increase or other perks, when they sell a minimum number or dollar amount of reservations for a particular airline, hotel, car rental company, cruise line or the like. The temptation to steer passengers to that company can be overwhelming, even if it’s not entirely in the best interests of the traveler.

Overrides are primarily an issue at large companies; your average local company can’t get anywhere near the numbers required for most overrides.

I’m not slamming agents by highlighting these issues; remember, one just saved me $2,000. I’m merely reinforcing my eternal credo: Caveat emptor (let the buyer beware). Do your homework to find that “Good Travel Agent,” and you won’t regret it.

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The 10 best online travel agencies in 2024

The top 10 online travel agencies.

• Booking.com
• Lastminute.com

Best online travel agencies for business travel

1. travelperk.

Main offerings and features:

• Industry-leading travel inventory
• Flexible booking with FlexiPerk
• Safety alerts with TravelCare
• Integrated travel policy & approval flows
• Centralized invoicing
• Easy & real-time expense reports
• Carbon offsetting with GreenPerk
• 24/7 fast customer support in target 15s
• VAT reclaim
• Integration with 3rd party tools , such as expense management or HR software like Expensify and BambooHR

Save time and money on your business travel with TravelPerk

2. sap concur.

• Works with some of the biggest brands
• Easy tracking and reporting of expenses for expense reports
• Many connected apps, such as Uber and Airbnb for cars and hotels
• One solution for a variety of business travel spending

Click below to compare both platforms’ features and benefits

• Ample integrations
• Award-winning mobile app
• Employee-centric travel management

Click below for a more detailed comparison between both platforms:

Best online travel agencies for leisure travel, 1. booking.com.

• Intuitive booking tool and website
• Flight + Hotel booking for easily planning trips with no cross-referencing travel websites
• Simple car rental options and taxi hire
• Available in over 40 different languages and offers over half a million properties across 207 countries
• You can book experiences in your destination city to entertain you on your travels
• Genius rewards program

• Simple interface and booking tool
• Deals when making more than one booking
• 38 different languages and offers a 24-hour, multilingual customer support service
• Free cancellation within 24 hours of booking
• Millions of reviews to help make your decision

3. Lastminute.com

• Filter hotels according to budgets, star ratings, guest ratings, board types, and more
• ATOL protection on flight + hotel bundles
• Flash sales for last-minute deals
• Payment plans to spread out the cost of travel
• Extra entertainment booking for your trips, like theatrical productions and day trips
• Gift cards for gifting travel

• Expedia rewards for hotels, cars, and more
• Experienced support
• Compare cruise lines
• Big savings when booking flights, hotels, and car rentals
• Operates in nearly 70 countries and in over 35 different languages
• Luxury travel options

• Book hotels, flights, cars, and bundles
• 24/7 support
• Lower prices on the app
• Great last-minute deals for spontaneous travel

6. Bookmundi

Best online travel agencies for flights

1. skyscanner.

• Super flexible booking filters
• Cheaper flights and hotels than other OTAs
• Price alerts for travel routes of interest
• Easy-to-use booking tool and UI
• Hundreds of location and currency options
• One-way, return, and multi-city travel options

2. Kiwi.com

• Simple flight booking tool
• Partnerships with Booking.com and Rentalcars.com
• Discover deals anywhere with the option to open up your search
• Easy-to-use app

How do online travel agencies work?

What are the advantages of booking through an online travel agency.

• Access to comparison tools
• Peer reviews to help you with your decisions
• Flexible cancellation policies
• All your travel in one place
• Local flights and deals

Rewards programs

Comparison tools, peer reviews, flexible cancellation.

Flexiperk: Cancel anytime, anywhere. Get a minimum of 80% of your money back.

One account for all of your travel needs, a local approach to global travel, wrapping up.

Make business travel simpler. Forever.

• See our platform in action . Trusted by thousands of companies worldwide, TravelPerk makes business travel simpler to manage with more flexibility, full control of spending with easy reporting, and options to offset your carbon footprint.
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The Complete Guide to Booking Travel Online

What is an online travel agency, and what are the best sites and apps to use to search for hotels and flights we break it all down for you..

• Copy Link copied

There’s a lot to navigate when researching and booking travel online.

Photo by Rawpixel.com/Shutterstock

My first travel adventure was to Venezuela. I booked the ticket with a travel agent over a pay phone. The agent searched a dozen flight itineraries over a few days, all so I could save $15.

Times have changed. Today, flight searches start online , often on your mobile device. Passengers book either directly with the airline or hotel or with online travel agencies. Rarely do we get on the phone. In fact, American Airlines and United Airlines charge $25 to make a domestic flight booking by phone. And pay phones hardly exist anymore.

So, what is the best way to book online? Here is our complete guide to online travel agencies, search tools, and the variety of booking options available on both mobile devices and desktops.

What is an OTA?

An online travel agency, or OTA, is a website or mobile app that allows users to search for and book travel services such as flights, hotels, car rentals, cruises, and activities. The booking is made directly with the online travel agency but confirmed by the service provider, such as an airline or a hotel. As a customer, your relationship is with the OTA.

What are the main OTAs?

Many online travel agencies nowadays are owned by two main companies: Expedia and Priceline. The Expedia Group is the largest online travel agency in the United States with 70 percent market share, according to travel data firm Phocuswright. Expedia Group operates Expedia.com , Orbitz, Hotels.com , Trivago, CheapTickets , Hotwire , Vrbo , and Travelocity .

Priceline is a major competitor to Expedia, with global revenues larger than the Expedia Group. The company owns Priceline.com, Booking.com, Cheapflights, Momondo, and Kayak—the latter two being metasearch engines (more on that below).

There are also independent newcomers such as Hopper (a mobile-only booking tool) and Kiwi.com (which allows you to book flights on air carriers that don’t normally have a commercial relationship).

Are OTA fares lower than booking directly?

Generally, no. The fares that are displayed by an OTA will be similar if not slightly more expensive when compared to an airline’s website. They’re usually only a few dollars higher or lower. The OTAs charge a booking fee to the airlines, and often that fee is passed directly to consumers. For example, Lufthansa tacks on an additional $18 to any booking made through an OTA for Lufthansa flights. The same flights are exactly $18 cheaper on the airline’s website.

Where you can score a good travel deal through an OTA is when booking a last-minute hotel and flight package. Many OTAs have cut agreements with airlines allowing last-minute travelers to access lower rates than are typically available when passengers book a flight alone.

Are all airlines available to be booked through OTAs?

No. Many OTAs do not display flights from some of the low-fare leaders. For example, Southwest and Allegiant flights are not available through OTAs; the same goes for Ryanair in Europe. And, earlier this year United Airlines threatened to pull out of Expedia altogether, only recently signing a multi-year agreement to stay in. The airlines would rather not lose any margin to online travel agencies in an already low-margin industry and would rather maintain a direct relationship with the customer.

Are smaller OTAs safe to use?

Expedia and Priceline are the two largest players in the online booking space, but there are dozens of independent OTAs, such as CheapOAir, OneTravel, JustFly, and SmartFares. Confusingly, you might actually stumble on ads for these OTAs while using Expedia or Priceline sites. That’s because the larger OTAs earn revenue through advertising, sending passengers to smaller OTAs and charging those OTAs for the favor.

Buyer beware: some of these lesser-known OTAs are masters at hidden fees. For example, a flight search on JetBlue allows for free seat selection in many instances. If you perform the same search on FlightNetwork, an independent OTA, and select a seat, you will be charged an additional $25—despite the fact that JetBlue doesn’t charge a seat selection fee if you book directly.

What if you need to change your itinerary?

Itinerary changes are often a pain. If your plans change, it won’t matter whether you’ve booked directly with an airline or with an OTA—you’re going to pay fees for the privilege, if you can even change your ticket at all.

For example, CheapTickets.com, which is part of the Expedia Group, charges $25 to change or cancel a ticket if that change is requested after 24 hours of making the booking—it is free if you do so within 24 hours of booking. However, the fees go up from there. JustFly, an independent OTA, charges a $75 fee for changes to domestic flights in addition to airline change fees, plus the difference in fare, for tickets that can be changed. For an international trip, the fee rises to $200. That means to change an international flight with Delta (which charges a $100 change fee) booked through JustFly, you’ll be assessed $300 in fees, plus the difference in fare. At that rate, you may as well book a new flight. FlightNetwork indicates in its terms of service that changes may incur a change fee but doesn’t specify what those fees are. That hardly makes the few dollars you saved by booking with the OTA in the first place worth it.

What is an OTA price match policy?

To assure travelers that they are getting the lowest fare possible, many OTAs have a price match policy. The rules vary and so do the benefits.

For example, if you book with Orbitz and find a less expensive flight, car rental, or activity on any U.S.-based website within 24 hours of your booking, Orbitz will refund you the difference you paid. And it works: I have personally found a flight in the same class, on the same airline, for the same origin and destination cities, and requested Orbitz to refund the difference of around $35. Within a few weeks, I received a check in the mail. A similar program applies for CheapOAir, but there’s a catch—the price difference must be found on a major OTA such as Expedia or Travelocity.

Expedia has a particularly good price match policy, but you have to pay extra for it at the time of booking. Expedia offers the price match option as an add-on that costs between $5 and $30 when you book. With the price match applied, if the airfare on Expedia drops between 120 days of the flight and up to six hours before the flight, Expedia will automatically refund you the difference in fare. Unfortunately, fares generally do not drop substantially as the travel date approaches, so while this might give you peace of mind, it’s probably not worth the expense.

How do Google Flights and other travel metasearch engines work?

Frequent fliers are likely familiar with websites such as Google Flights, Kayak, Momondo, or Skyscanner. On these websites, passengers search on the site but are redirected to the service provider to complete the booking, such as an airline, rental car company, or hotel.

Metasearch started with a product called ITA Matrix, which is a tool for searching airfares online but not for actually booking online. ITA Matrix allows for multi-city searching, such as setting two different departure or arrival airports, and for offering a calendar view of fares for easier comparison. That company was acquired by Google in 2011, and savvy travelers swear by it to help find the least expensive fares online. Most consumers are more familiar with Google Flights, which has gained traction more recently not least because it has the benefit of being displayed first in search results on Google.

Metasearch engines receive distribution fees from the airlines for sending traffic to the supplier websites. There are no additional hidden fees for using a metasearch engine because you’re booking directly with the airline or hotel.

A major benefit of the metasearch engines is their price tracking tool, which lets users know whether the displayed fares are low, average, or high for the flight, allowing travelers to make a more informed decision on whether to book a flight or not . Google Flights and Kayak, for instance, both have price tracking tools.

Why not just book directly?

The airlines would definitely much rather you book directly with them. Over the past five years, they have gotten much better at marketing and selling their product directly to consumers online and through mobile sites and apps. But in the past, they weren’t so good at it. In fact, Delta, Northwest, United, American, and Continental got together to invest $145 million to launch Orbitz in 1999 to counter the threat from Expedia. Now Orbitz is owned by Expedia.

The airlines also try to encourage customers to book directly so that they can maintain a closer relationship with them. It allows carriers to connect bookings with loyalty programs and create special offers and discounts catered to individual passengers.

There is another benefit to booking directly. The U.S. Department of Transportation requires carriers to hold a reservation at the quoted fare for 24 hours without payment or allow a reservation to be cancelled within 24 hours without penalty, so long as the booking is made at least seven days before travel. The law applies, however, only to U.S. and foreign air carriers that have websites marketed to U.S. consumers. This means that, in theory, an online travel agency does not have to offer such a policy, although most OTAs do.

What are the options for booking on your mobile device?

Airlines and the major OTAs all have apps to help you book and manage your trip on your mobile device, but their functionality is lacking compared to these websites’ desktop editions. For example, Expedia’s app doesn’t allow you to view flights on a month-view calendar. Kayak has an app with more bells and whistles and a better user interface, including a month-view calendar with color-coded pricing. It also has a handy “augmented reality” function to help you see if your carry-on bag will fit in the overhead bin (a feature originally developed by KLM). Point your phone’s camera at the luggage, and it’ll give you the dimensions.

While apps are improving and gaining in popularity, you still might find it easier to locate the best deals on flights and hotels by using your desktop, where you can have multiple tabs open and have all the available search tools at your disposal. Apps are fine for booking directly with an airline once you know which flights you want to book.

If you’re determined to use your mobile device, you may want to look into Hopper. Hopper is a mobile-first flight booking tool that has a solid price prediction tool. You can research travel options and book directly on the app. Another benefit of Hopper: Of its team of 300 employees, nearly half are dedicated to customer support and are based in Canada versus some OTAs and airlines that outsource much of their customer service further afield.

The bottom line?

Like many travelers, I enjoy a flight deal as much as the next person, but I also don’t like any added hassle. I typically start my travel searches using the ITA Matrix or Google Flights to get a general sense of the fares. It helps to know what is a good deal and what is expensive for a particular route. I do my research, typically on a desktop computer. When I’m ready to book, I’ll book directly with the airline. I’ve found that customer service is better when booking directly with the service provider. But I’ve also saved money by using OTAs and have booked with them, too. Whichever way you choose to book, you can be safe in the knowledge that finding and purchasing travel online is a lot easier today than searching for a deal with a travel agent on a pay phone.

>> Next: How to Get the Best Last-Minute Travel Deals

Best Online Travel Agencies

Booking.com is our top choice for making your trip arrangements

Ligaya Malones is an editor, blogger, and freelance writer specializing in food and travel. Ligaya's work has appeared in publications including Lonely Planet and BRIDES.

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Planning a trip can be easier through an online travel agency than if you handle each aspect of the planning separately. You can book hotels, air travel, rental cars, and more through a single site, and booking everything together sometimes results in discounts. By inputting a destination, a range of dates, and other preferences, you will see a list of options for each aspect of travel.

The best online travel agencies offer options from the largest number of airlines, hotels, car rental agencies, and more. Look for sites that offer discounts for combining reservations for different aspects of your trip. For example, the best sites will have lower rates if you book both plane tickets and a hotel through their services. The best sites also provide reviews from customers who actually have booked through the service. These are our top picks.

• Best Overall: Booking.com
• Best Budget: Skyscanner
• Best Price Predictor: Hopper
• Most Innovative: Kiwi.com
• Best for Eco-Conscious: Kind Traveler
• Best for Social Impact: I Like Local
• Best for Design-Forward Homestays: Plum Guide
• Our Top Picks
• Booking.com

Kind Traveler

I Like Local

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Final Verdict

Frequently asked questions, methodology, best overall : booking.com.

 Booking.com

This industry leader offers one of the most comprehensive trip planning platforms on the Internet.

Lots of options to choose from

Interface is easy to use

Numerous filters to customize your search

Tricky to tell whether changes/cancellations can be made with Booking.com or the vendor directly

Booking.com was founded in 1996 and has grown into an industry leader that stands out for being one of the most comprehensive trip planning platforms out there. From one website, you can compare and book accommodations, flights (including one-way and multi-city flights), sightseeing activities, and even airport taxis. The website lists more than 28 million accommodation options, from hotels, hostels, and B&Bs to vacation homes and luxury resorts—you can browse more choices per destination on Booking.com than other online travel agencies. The website also performs well on cost and typically returns lower-than-average prices for flights and hotels. 

Booking.com's interface is also easy to use. On the home page, search for a hotel by entering your chosen destination and dates. Then, use the extensive list of filters—such as price range and distance from the city center—to narrow the results down and find the best fit. You can also search for a specific hotel, or seek inspiration by clicking through options grouped by destination or property type or by topic such as the country’s best Michelin-starred hotel restaurants or the top cities for vegan travelers. The flights, car rental, and other tabs are just as intuitive. 

Best Budget : Skyscanner

 Skyscanner

You can compare prices across airlines, hotels, and car rentals.

Simple interface

Option to toggle searches between specific dates or by monthly calendars

Search Everywhere button is great for spontaneous planners

Extra clicks are required to make a final purchase

Must read fine print for changes/cancellations—may need to deal directly with the vendor

Ads on the sidebar can be distracting

Find deals on airfare, hotels, and car rentals with an aggregator site like Skyscanner , which uses a metasearch engine to compare prices from all online travel agencies and the airline, hotel, or car rental company in question. Run searches with fixed dates, opt to compare airfare prices month to month, or click “Cheapest Month.” Searches also include options for nearby airports or non-stop flights only. With hotel searches, you can choose to select only from properties with free cancellation, a cleanliness rating of 4.5/5 or higher, or 3- or 4-starred hotels only. Car rental searches include an option to select “return car to different location.”

Once you’ve found the best rate, click on the link to be redirected to the third-party site to make your booking. Feeling spontaneous? The Search Everywhere button on the homepage offers a list of the cheapest flight deals for destinations both locally and across the world—just plug in your departure airport first.

Best Price Predictor : Hopper

The company claims a 95 percent accuracy rate at predicting when flights and hotel rates will be cheapest.

Color-coded system makes it easy to determine cheapest days to buy

App is easy to use

Option to track flights and receive alerts when the best time to buy arises

Some have mentioned the app functions better as a research tool than a booking tool

Unclear whether Hopper will price match if you find a cheaper flight elsewhere

Hopper is a travel app available on iOS and Android that aims to help travelers save on airfare by usng historical data and their own algorithm to predict when flights will be cheapest. Just type in where and when you’d like to fly and Hopper will present you with a color-coded pricing calendar indicating how much tickets are likely to cost. (Green is the least expensive, then yellow, orange, and red for most expensive.) Hopper will also recommend you either buy now or wait, or you can choose to watch a trip and receive notifications on the best time to buy. In addition, the app has expanded to offer hotel and car rental price predictions, too.

Some newer features since the app’s inception in 2009 include an option to freeze a price for a limited time—for an extra fee—as well as exclusive app-only discounts. Hopper is free to download, and you can choose to book directly through the app, though some users mentioned they use Hopper as more of a research tool before booking directly with the airline or hotel. The company claims a 95 percent accuracy rate at predicting flight rates up to a year ahead.

Most Innovative : Kiwi.com

This metasearch engine scours the web to piece together the ideal itinerary using planes, trains, buses, and more.

Creative itineraries get you where you need to go, especially if you’ve got a multi-stop trip

Kiwi Guarantee offers rebooking or cancellation protections

Nomad option appeals to travelers with a lot of flexibility

Creative itineraries mean you may not fly out of the same airport you flew into

Kiwi Guarantee has an additional fee

Charges all-in-one fee for booking flights, trains, buses (though you can always purchase a la carte)

Travelers planning multi-city destinations and seeking a bargain, as well as those looking to take planes, trains, and automobiles to get there, might consider Kiwi . Kiwi is a metasearch engine that scours and pieces together itineraries from various airlines (even if they don’t have a codeshare agreement), considers multiple airports (even if your arrival airport is different from departure), and offers booking options, whether you’re looking at very specific dates or more general ones (up to 60 nights).

Some will find the ability to make multiple bookings for a particular trip more convenient than going at it manually several different times, though note that you must opt into the Kiwi Guarantee program to access rebooking and refund protections should your reservation change or be canceled. Kiwi’s Nomad option allows you to plug in a bunch of destinations you’d like to visit and the length of your intended stay, and the website will churn out the most affordable itineraries for review.

Best for Eco-Conscious : Kind Traveler

A give-and-get business model means booking accommodations with exclusive perks, a donation to environmental organizations, and more.

All participating hotels include a local give-back component

Exclusive savings and perks

Participating hotels are located in some of the most beautiful places in the world

Inventory is much smaller compared to other booking platforms

Some of the amenities mentioned are based on availability only

In 2022, Kind Traveler (an online trave agency focused on hotel bookings) announced an increase in environmentally and socially conscious hotels, charity donations, voluntourism opportunities, and additional perks like waived resort fees or a welcome amenity.

Unlock exclusive hotel rates and perks from participating Kind Traveler hotels with a minimum $10/night minimum donation to a local charity. For example, stay at the Six Senses Laamu in the Maldives and receive up to $33 off the nightly rate and perks such as a food and beverage credit and an Earth Lab or Alchemy Bar workshop when you make a donation to Manta Trust. The organization funds coastal research to protect the island nation’s large yet fragile population of reef mantas.

Select from more than 140 participating hotels from the Hawaiian Islands to Bozeman, Montana, and the Maldives. Charities include wildlife, human rights, arts, education, and environmental preservation organizations.

Best for Social Impact : I Like Local

Choose from a host of travel experiences with the peace of mind that 100 percent of the cost goes directly to local partners.

Social impact mission woven into organization’s business model

Immersive experiences led by local guides

Range of experiences offered

May not be best fit for those seeking upscale, luxury experiences and stays

Can’t sort experiences by a list of countries (though an interactive map is available)

No experiences outside of Africa and Asia

For an online travel agency with a booking platform designed to route dollars spent directly to the communities travelers intend to visit, consider I Like Local . Visit the website to browse a host of travel experiences in countries including Indonesia, Kenya, and Cambodia. Experiences include homestays and farmstays as well as wellness and culturally oriented experiences—from cooking and cycling tours to weaving classes.

To search for an experience, select from drop-down items like travel dates and experience categories, or view a global map and click on a country to view experiences that way.

The platform got its start in 2014 and has grown to 4,000 local hosts across nearly 20 countries. As a social impact organization, 100 percent of each booking fee goes to local hosts. To date, 16,000 travelers have booked with I Like Local.

Best for Design-Forward Homestays : Plum Guide

Browse and book seriously vetted, design-forward vacation homes.

Highly curated inventory of vacation rentals across the world

Design-forward

Thorough vetting process

Does not publish guest reviews

Other platforms have homes available across more destinations

When it comes to booking a vacation home, serviced apartment, or condo, travelers are spoiled for choice. Plum Guide is an online travel agency that specializes in accommodations—though not just any home makes its directory. The company claims that each potential home listed on its site must jump through 150 hoops to be included, from internet speed and mattress and pillow quality to the showers’ water pressure and the home’s proximity to dining, shopping, and attractions.

Search by a featured collection on the website such as “ pet-friendly homes ” or “one-of-a-kind homes in Palm Springs.” Scroll to the bottom of its homepage to view its top destinations, as well as a list of all destinations where Plum Guide homes are available, including Barbados, Mexico, Portugal, Switzerland, the U.S., and Turkey. Note: From the top right-hand corner of the site, use the dropdown menu to select currency of choice.

As long as you know what you value most out of your travel experience—such as affordability, social impact, or luxe accommodations—there’s an online travel agency to help plan your next trip. Be sure to read the fine print, as some agencies are third-party websites and not direct vendors. If you're not sure where to start, Booking.com is your best bet for a smooth user experience and hard-to-beat offers on flights, hotels, and other travel arrangements.

What Is the Biggest Travel Agency?

Our choice for best overall, Booking.com, is known as an industry leader with listings for all major hotels, airlines, car rental companies, and more. It boasts more choices for accommodations per destination than any other site, and we found its interface to be user-friendly.

Are Online Travel Agencies Worth It?

This depends on your needs and priorities. The best online travel agencies certainly can save time by booking everything all at once. However, if you're someone who is good at haggling and enjoys the details of planning a trip, you might be able to find better deals by reaching out to hotels or other destinations and speaking to someone personally.

Is It Cheaper to Book Online Than With a Travel Agent?

Not always. A travel agent you know and trust should have the experience and connections to find deals that can match or surpass what you'll find online. Additionally, if something goes wrong, travel agents provide you with an actual person you can use as an advocate to correct the problem . But if you don't have access to a good travel agent, online sites still provide plenty of ways to streamline planning and save money .

We considered dozens of online travel agencies and narrowed down the options based on user experience, volume and quality of inventory, unique offerings and specials, and customer reviews. We also assessed travel companies’ environmentally and socially conscious policies.

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9 Effective Ways to Market Your Travel Agency

Written by: KHM Staff on December 14, 2017

Marketing your business to your clients is an important part of being a travel agent. Managing your social media accounts, website, CRM, blogs, and emails, plus staying on top of new travel deals and booking your clients–there’s always so much to do!

Are your efforts bringing in the business that you hoped for? When looking at your marketing plan for the year, consider adding one or more of these ideas into the mix.

Practice your 30-second commercial.

Often called an “elevator speech,” this is your opportunity to explain your business in a succinct message. Whether you’re walking into the grocery store or attending your child’s school function, you’re bound to bump into someone you know. Having your 30-second commercial  prepared is essential to marketing your travel agency stumbling over the words to explain it each time. Attending Boot Camp at our corporate office will help you perfect your pitch.

Create a monthly email newsletter.

Developing a short email sent from myTravelCRM or Mailchimp is an easy, efficient way to keep in contact with your clients. Your newsletter content should focus on the current travel season. Whether it’s engagement season, summer break, or time to deck the halls, email your clients on a consistent basis to give them travel ideas and tips for all occasions! KHM Travel Agents can utilize email templates in myTravelCRM for more content ideas.

Add variety to your social media posts.

Inspire your followers with content based on new travel deals, industry news, packing tips, destination highlights, and holiday posts! Add life to your with these suggestions:

• Consider setting up a theme for each day to help with consistency.  For example, Travel Tip Tuesday. 
• Share eye-catching photos from your own travel or from supplier websites and include short, attention-grabbing captions .
• Subscribe to emails from travel publications like Travel + Leisure and Travel Weekly to share their news articles to your pages.
• Subscribe to travel agent supplier Facebook pages for shareable contact posted regularly.  
• Look on Pinterest for packing must-haves to share on your pages!
• Search suppliers’ YouTube channels and share interesting, informational videos to your page. Be sure you are using supplier content and not the content of other travel agents. 
• KHM Travel Group Agents can read  Agent Access Weekly emails to learn about the newest travel deals. Post about the latest sales by pairing your content with appropriate graphics or supplier resources !

Scheduling posts is a great way to make sure you are consistent. 

Set up a booth at a local trade show or fair.

Find the perfect trade show by checking your local chamber of commerce, event center schedule, fairgrounds, or even call your nearest mall to set up a table or booth during a specific time. Broadcasting your business to potential clientele is the best way to amp up your leads list. KHM Travel Group has tips to prepare our agents to work a tradeshow .

Start a referral program.

Marketing by word of mouth requires minimum effort and is low-cost! Boost your sales by asking your clients to refer a friend to your travel business or to simply keep you in mind when someone mentions travel. Add an extra incentive with a referral program. Gift cards are a great way to reward clients for referrals.

Do a giveaway.

Giving out items with your travel agency’s information creates wide, visual exposure for your business. Think of low-cost giveaways that your clientele would enjoy and possibly use while traveling. We suggest visiting 4imprint to brainstorm ideas.

Advertise locally.

From bulletin ads to newspapers to pizza boxes, there are advertising opportunities everywhere. Putting your business name, logo, and contact information out publicly lets others know that your services are available and can boost your public relations image . Since some ideas will be more of an investment than others. Start small by putting an ad in the local school directory or your church bulletin and see if the response meets your expectations. 

Send direct mail to your clients.

Every day your clients come home to a mailbox full of bills, newspapers, and the occasional note from grandma. Add a little variety and a personal touch to your client communications by sending them something from their favorite travel agent! For special occasions like birthdays, holidays, anniversaries, or congratulations for a life event, consider hand-writing a card or letter.

Don’t forget to put a “travel” spin on your message.  For example, in an anniversary card add, “During these special times, couples often plan an anniversary trip, renewal of their vows, or just a romantic getaway as a celebration of their love. [YourAgencyName] will plan the perfect time for you and your spouse, so you can focus on each other. If I can be of any assistance to you, please contact me.”

The Engagement program through Travel Leaders Network is another great resource for low cost, professional looking, direct mail marketing.   

Plan a travel night.

By hosting a travel night, clients can learn more about a specific destination, tour or cruise. If you choose, you can even offer an exclusive booking incentive. Host this night in your home, event space, or restaurant depending on the number of attendees. Supplier BDMs are great resources to tap into when planning a travel night.

Keeping in contact with your clients is crucial to developing your business. When developing your marketing plan, keep an eye out for creative ideas that will attract your target audience. Be consistent with your timing, your message, and use the tools available to you through your host agency.   

Are you looking to be a successful travel agent ? KHM Travel Group’s travel agents have access to support for their independent business. Download our free guide by completing the form to the right or by calling 1-888-611-1220.

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Not all cruise sites are created equal. While you may find comparable prices on different sites, each site has its own benefits, offers and cancellation policies. 

Before you book, though, have a look at these credit cards that come with cruise benefits to sweeten the pot even more.

What is the best way to book a cruise?

The best place to book a cruise will vary depending on what you're looking for out of the experience. We've broken out cruise booking sites based on common booking goals.

From our findings, here are the top cruise booking sites for your next vacation, plus the pros and cons they offer travelers.

For sailings across the Caribbean, Mexico or Central America: CheapCaribbean

CheapCaribbean.com is the best cruise website for the Caribbean, Mexico or Central America. It offers a best-price guarantee plus limited-time offers and discounts.

If you find a better deal within 24 hours of booking, CheapCaribbean will price match and beat it by $25. The company's customer service is available seven days a week, from 9 a.m. to 9 p.m. ET.

Best-price guarantee.

Customer service is available seven days a week.

Charges a $24.99 processing fee on reservations.

Must provide an email address to receive the best deals and promos.

» Learn more: The best cruise lines

For consulting reviews from other cruisers: Cruise Critic

Cruise Critic is an independent website that encourages community members to post reviews and share tips.

Its message boards offer ways for website visitors to ask questions and share feedback with others based on their personal experiences and opinions. The site also acts as a metasearch for cruise deals, pulling in prices from multiple cruise websites.

Read cruise reviews from travelers who've been on that itinerary before.

"Deal Score" ranks deals to find the best value.

Price tracker shows 90-day trends for cruise prices.

Must click through the deal to book your cruise on other websites.

Prices are not guaranteed and can change before booking due to fees and restrictions on the sites where the cruises are being sold.

To review several cruise prices at once: CruiseDirect

CruiseDirect is the best cruise website when all you want are cruise prices. It doesn't offer hotels, flights, rental cars or other reservations you may want for your next vacation. CruiseDirect does, however, offer bonuses for travelers booking through its site.

Travelers can filter search results by destination, cruise line or departure port on various ships. This site offers cruises for every type of traveler, from budget to luxury, and every type of ship, from riverboats to mega-ships.

Bonus offers on every reservation provide extra value.

Best-price guarantee and free reservation holds.

Buy now, pay later financing options.

Promos offered by cruise lines aren't exclusive to CruiseDirect.

Customer service can be unfriendly.

» Learn more: Should you insure your cruise?

For budget-friendly options: Priceline

Priceline was originally known for its "Name Your Own Price" promotions, but has grown into a full-service online travel agency offering flights, hotels, rental cars and cruises, saving consumers more than $1 billion dollars per year.

Travelers who book a cruise with Priceline receive up to $2,000 to spend at sea, plus waived deposits on their reservations.

Up to $2,000 to spend on board.

Waived deposits of up to $500 when booking your cruise.

110% best-price guarantee within 48 hours of booking.

Ability to book flights, hotels, rental cars and more from the same site.

Must call Priceline to get exclusive offers and unpublished fares.

Restrictions make the best-price guarantee harder to benefit from.

» Learn more: Tips for getting the best cruise deals

For booking travel experiences beyond the cruise: TripAdvisor

TripAdvisor is an online reviewer community where travelers share their experiences, pictures and ratings of hotels, suggested activities and more. This honest feedback and travel inspiration also make it one of the best websites to book a cruise.

Search over 70,000 cruise deals from more than 60 sites at once.

Dedicated ship pages share details, reviews, photos and itineraries.

Too many search results make it harder to narrow down your choices.

» Learn more: Are cruises all-inclusive?

To match with a vacation planner: Avoya Travel

Avoya Travel is a family-owned website that matches travelers with a vacation planner based on their preferences. It's the best way to book a cruise using a travel planner because it offers a low-price guarantee without charging extra fees for the planner.

The downside is that online pricing is not "live." Therefore, you must speak with a travel planner to get the latest prices and book your cruise.

Match with cruise planners according to your needs.

Does not charge Avoya fees for booking, changes or cancellations.

Get a low-price guarantee and the expertise of a vacation planner without extra fees.

Must become a member to unlock the best deals.

Pricing on the website is not "live" pricing, so actual cost may vary.

Cannot book a cruise online. You must speak with an independent vacation planner.

» Learn more: The best cruise insurance right now

To book a vacation package with an airline or hotel

American airlines cruises.

American Airlines AAdvantage members can earn airline miles when booking cruises at BookAACruises.com . All members earn one mile for every dollar they spend on cruise reservations, up to 10,000 miles. Some cruise specials offer up to 100,000 miles based on your selected cruise.

If you have an American Airlines credit card, you'll earn 2x miles, up to 20,000 miles. These miles and Loyalty Points count toward airline elite status. Additionally, trips booked through this site are eligible for promotions offered by the cruise lines.

Earn miles and Loyalty Points toward travel and elite status.

Cardholders earn 2x miles, up to 20,000 miles on cruises.

Cruise experts are available 24 hours a day, seven days a week.

Cruise reservations are offered by a third party, so customer service issues can be a challenge.

» Learn more: The best travel credit cards right now

Delta SkyMiles Cruises

Delta Air Lines is another airline that allows members to earn airline miles when booking cruises through its portal. Booking through SkyMilesCruises.com helps you earn Delta SkyMiles on your purchase.

Members get up to 10,000 miles on most cruises and up to 100,000 miles on luxury cruises. Plus, the site waives deposits on eligible cruise reservations.

Can earn up to 100,000 miles when booking a cruise.

Waives deposits when booking eligible cruises.

110% price guarantee within 48 hours of booking.

Most cruise awards are capped at 10,000 miles.

Miles earned are based on the length of the cruise, not the amount spent.

United Airlines Cruises

United Airlines MileagePlus members can earn up to 25,000 miles when booking a cruise through United at Cruises.United.com .

When you have a United Airlines credit card, you'll earn up to 45,000 miles. By offering up to 4x miles per dollar spent (or 7x as a cardholder), this site is the best way to book a cruise and earn airline miles on your purchase. If you have Premier status, you receive additional perks on select cruise lines, like wine and onboard credits.

Earn up to 7x miles on cruises.

United MileagePlus Premier members receive additional perks.

Can redeem miles to pay for some or all of your trip.

Not all cruises can be booked online.

Prices do not include a nonrefundable $24.99 processing fee.

Marriott Bonvoy Cruises

If you want to earn hotel points on your cruise, Marriott Cruise with Points is the best cruise website for you. You'll earn up to 6x points on your cruise purchase, or you can redeem Marriott Bonvoy points to pay for your trip.

Plus, Marriott cardholders can earn an extra 2x points when they use that card for their purchase. While most cruises max out at 25,000 Bonvoy points earned, some luxury cruise lines offer up to 250,000 Marriott points.

Earn up to 6x points on your cruise, up to 250,000 Marriott points.

Marriott cardholders receive an extra 2x points when paying with their cards.

Can use Bonvoy points to pay for your cruise.

Redemption value of Bonvoy points is only 0.4 cent.

Must call to book cruises using points.

Processing fee of $24.99 per reservation.

» Learn more: Airline credit cards vs. hotel credit cards

For cruise package deals: Costco Travel

Costco is a retailer that offers exclusive products and pricing to its members. Through its Costco Travel website , members receive exclusive prices and benefits when booking hotels, rental cars, cruises and travel packages.

Executive Members earn 2% back on Costco Travel purchases and receive additional benefits on select packages. Plus, Costco Anywhere Visa® Card by Citi cardholders earn 3% cash back rewards on Costco Travel purchases.

Earn 2% rewards and extra perks with Executive Membership.

Some cruises offer Costco gift cards or onboard credit.

Must be a member to book reservations with Costco Travel.

Directly with the Cruise Line

In some cases, booking directly with the cruise line can be best because it eliminates a third party. If there's a problem with your reservation or you need to make a change, you don't have to worry about the booking site and the cruise line pointing fingers at each other.

This may be the best approach if you know which cruise line you want to book and which cities you want to visit. However, you may miss out on promotions offered by third-party sites.

Simple search functions.

No hassles with third parties for problems, changes or cancellations.

Less likely to get scammed by fraudulent sites.

Miss out on deals offered by third-party sites.

Harder to compare prices, benefits and routes from multiple cruise lines.

Comparing cruise prices across websites

Without being able to compare prices, it can be a challenge to determine the best site for booking a cruise. To make it easier to compare, we priced out a 7-night Caribbean cruise for two adults. 

We selected the lowest-priced balcony room on Royal Caribbean departing from Miami in August 2023. Here are the results:

Mitigate cancellation policy risks with travel insurance

If you're worried your trip plans being disrupted by bad weather or a change of plans, travel insurance might help. This optional standalone insurance can be purchased separately from your cruise bookings.

But you might not even need to pay out-of-pocket for trip insurance because many credit cards offer travel insurance as a built-in benefit to customers who pay for travel expenses on that card.

» Learn more: The best credit cards for cruises

Travel cards with cruise benefits

You can get even more perks by booking your cruise with the right card.

on Chase's website

on Bank of America's website

on American Express' website

Earn 60,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $750 when you redeem through Chase Travel℠.

Enjoy $250 to use on Capital One Travel in your first cardholder year, plus earn 75,000 bonus miles once you spend $4,000 on purchases within the first 3 months from account opening - that’s equal to $1,000 in travel.

Receive 60,000 online bonus points - a $600 value - after you make at least $4,000 in purchases in the first 90 days of account opening.

Earn 80,000 Membership Rewards® Points after you spend $8,000 on eligible purchases on your new Card in your first 6 months of Card Membership. Terms Apply.

Get 25% more value out of your points when you book cruises through Chase.

Book with your card to get automatic travel protections for your cruise.

Redeem miles as a statement credit to cover spending on cruises.

Book with your card to get automatic travel insurance coverage for your cruise.

Earn 2x points on travel spending, including cruises and some ship excursions.

Book with your card to get trip delay reimbursement, trip cancellation coverage and other travel assistance services.

Get American Express Cruise Privileges Program benefits when you book at least five nights with eligible cruise lines. Terms apply.

Cruise program benefits include $300 credit redeemable toward dining and spa services plus amenities like wine, chocolates and champagne. Terms apply.

Booking a cruise recapped

When looking for the best way to book a cruise, the price is virtually the same on every website. The difference lies in how each seller sweetens the deal.

Several cruise booking sites set themselves apart from the competition by offering additional benefits to encourage booking through them. Additionally, being able to book other parts of your trip — like flight and excursions — on the same site, or offering access to a travel agent, distinguishes some of the best cruise websites. 

When prices are the same, we recommend cruise bookers compare the perks being offered, then book on the site with the most appealing bonuses, like onboard credits, airline miles, hotel points or cash back.

If you're searching for cruises on a third-party website, you may question the legitimacy of that site. This is especially true if the site doesn't look professional or some of the information is outdated.

For this reason, you should stick with one of the best cruise booking sites on this list because they've been vetted for legitimacy and have a good track record with travelers.

Yes, last-minute deals can be the best way to book a cruise. If your travel plans are flexible, these deals can save you a lot of money. Keep in mind that you may not be able to book your preferred destination or routing if it is sold out.

Unfortunately, most cruise lines do not offer free cancellations or changes to take advantage of price drops after you book. Passengers can always negotiate with a booking site or cruise line, but they aren't obligated to refund the difference. Instead, they may offer you onboard credit, complimentary excursions or credit toward another cruise booking.

How to maximize your rewards

You want a travel credit card that prioritizes what’s important to you. Here are some of the best travel credit cards of 2024 :

Flexibility, point transfers and a large bonus: Chase Sapphire Preferred® Card

No annual fee: Bank of America® Travel Rewards credit card

Flat-rate travel rewards: Capital One Venture Rewards Credit Card

Bonus travel rewards and high-end perks: Chase Sapphire Reserve®

Luxury perks: The Platinum Card® from American Express

Business travelers: Ink Business Preferred® Credit Card

1x-5x 5x on travel purchased through Chase Travel℠, 3x on dining, select streaming services and online groceries, 2x on all other travel purchases, 1x on all other purchases.

60,000 Earn 60,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $750 when you redeem through Chase Travel℠.

1.5%-5% Enjoy 5% cash back on travel purchased through Chase Travel℠, 3% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and unlimited 1.5% cash back on all other purchases.

Up to $300 Earn an additional 1.5% cash back on everything you buy (on up to $20,000 spent in the first year) - worth up to $300 cash back!

on Capital One's website

2x-5x Earn unlimited 2X miles on every purchase, every day. Earn 5X miles on hotels and rental cars booked through Capital One Travel, where you'll get Capital One's best prices on thousands of trip options.

75,000 Enjoy $250 to use on Capital One Travel in your first cardholder year, plus earn 75,000 bonus miles once you spend $4,000 on purchases within the first 3 months from account opening - that’s equal to $1,000 in travel.

Your vacation, your way.

Welcome to the new goway..

We’ve been crafting tailor-made vacations for over 50 years, but even we know that sometimes, a new way of doing things puts everything into perspective. Which is why we’re so excited to welcome you to our new website, which showcases all the exciting ways you can explore the world on a tailor-made trip.

With a revitalized visual approach, a state-of-the-art design, and a commitment to the modern user experience, our website demonstrates how Goway continues to reinvent the way to go globetrotting, 54 years and counting. Explore for yourself and discover tailor-made travel, just for you.

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The whole experience with Goway, from the planning to the execution, was flawless. This was a 6 month trip to South East Asia. Our Goway specialist provided his experience and expertise resulting in the trip of a lifetime, including culture, history, experiences and interactions with locals. Our guides were professional and a pleasure to interact with. All flights, transfers, hotels, activities and destinations were exactly as detailed in our itinerary. Without hesitation we would strongly recommend Goway to anyone needing the services of a very professional travel company.

We have used Goway Travel three times so far. The first time was in March 2023, when we went on a safari. We used Goway again in March 2024, for a trip to Hong Kong and Japan. Since we are very happy with the service from Goway, we are now back for our next trip in July. Ankita has planned an amazing trip to Athens, Santorini and Crete. She was excellent in taking care of us. The suggested hotels and tours are spectacular. We are looking forward to a wonderful time.

We used Goway for a trip to Egypt and Jordan. What appealed to us particularly was the fact that we were met and escorted every step of the way. From being met at the airport (we did have 1 minor misstep right off the bat, but it was quickly corrected) and escorted through immigration and baggage to a waiting driver and off to our accommodations.

The agent we worked with helped us find the best itinerary for our group of 20, which is no small feat. She was responsive to other needs that unfolded during our booking process, including special meals and seat assignments. We have returned to Goway Travel year after year because of the great service Cathy has provided.

I had an excellent trip because Alice, my Goway Travel agent, was an excellent communicator. Listening to my concerns and then following up in a timely manner made this process enjoyable and productive. It was very helpful that Alice had intimate knowledge of every location and activity that we spoke about. I felt assured that she would be a support throughout my travels and she was.

Everything went off without a hitch. Goway reps reviewed everything with us the week before: where to be, when to be there, etc. and it just worked every single time. We were never left waiting for a representative to meet us in destination, they were always where they said they would be, on time. It made for a very worry free travel experience. Highly recommend.

Is it better to book a cruise through a travel agent? We say yes

Going online to book an airline ticket or hotel stay is a familiar and fairly easy transaction. When you book a cruise, however — particularly your first cruise — you might want to reconsider the impulse to handle the transaction yourself through a cruise line website or an online advertiser with cheap prices. This DIY approach might not be the best way to find your dream vacation at sea.

In reality, it's not that simple to book a cruise. You will likely run into a lot of questions to which you have no ready answer.

That's where specialized cruise travel agents come into play. Their expertise can help you avoid mistakes, whether you are a first-timer or a repeat cruiser checking out a brand you have not tried before.

For cruise news, reviews and tips, sign up for TPG's cruise newsletter .

Why you should book through a cruise travel agent

You should consider booking a cruise through a travel agent because a knowledgeable agent can help you understand the nuances of a cruise purchase and help you make the best decisions for your vacation preferences.

When you book a cruise, you are making a vacation decision that goes way beyond a flight or hotel nights. Which ship you choose determines your dining and evening entertainment choices for the duration of your vacation. Which itinerary you choose impacts which destinations you'll visit and which shoreside activities will be available to you. It can be overwhelming to evaluate the options on your own if you've never cruised before.

In addition, cruise fares can be hard to understand and compare. You might, for instance, see a fare listed online without the port charges, taxes and fees, which you only see after you give your personal details.

Plus, the price of your cruise includes accommodations, meals, entertainment and activities — and in some cases drinks, tips, shore excursions, Wi-Fi and other extras. There's a lot bundled into some fares and not as much with others. A travel agent can help you determine what your cruise fare gets you. The cheapest base cruise fare does not always provide the best value or best overall vacation deal.

Related: 4 scenarios when you should use a travel agent

You aren't just booking general passage on a ship, either, as you will be asked to pick a specific cabin and when you prefer to dine. Making a mistake in these categories can ruin your cruise experience, as there are such thing as "bad" cabins and dining times (think noisy or claustrophobic cabins, dinner at 8 p.m. with cranky children, etc.).

With cruises, you typically don't pay for your whole vacation upfront but rather put down a deposit, with final payment due at a later date. A cruise travel agent can ensure you don't miss any due dates.

Remember, you might be a DIY type when booking airlines and hotels, but booking a cruise is more complex. If you enjoy doing your own research, focus on what to do and see in the ports of call. Read about different ships, cruise lines and itineraries. However, when it comes to booking the cruise, we recommend you still contact a travel agent who specializes in cruises to help you learn a few tips and avoid any rookie mistakes.

Travel agents can get better deals on cruises

If you're concerned that working with an agent will make your cruise more expensive, don't be. Cruise travel agents receive the bulk of their income via commission from the cruise lines. Their service to you is usually free, though some might charge first-time clients a minimal fee. It's worth it.

In addition to sharing their expertise, the agent may have negotiated group space at lower rates with the cruise line, which could save you money on the cruise fare. The agent might also have first access to sale prices because the cruise lines notify their agent partners and loyalty club members first before they announce a sale to the public.

Related: 6 ways to get a deal on a cruise

Some cruise travel agents even throw in booking perks , such as a complimentary bottle of Champagne, awaiting your arrival in your cabin.

How to find a travel agent for a cruise

Cruise lines prefer that you use a travel agent rather than going online and booking directly. They have small in-house reservation teams, and when you have a question while making a booking, good luck in getting an expert on the phone in a timely manner.

Companies such as Royal Caribbean and Carnival Cruise Line provide online directories to help you find an experienced cruise travel agent near you.

You can also find experienced and certified cruise travel agents through CLIA, the Cruise Lines International Association , which is the industry's main marketing group. Asking friends who have cruised to recommend a travel agent is another good idea.

Related: 5 unexpected places that sell cruises

You might get more personalized care from smaller agencies than from the huge online agencies, though websites such as icruise.com, Cruise.com and Cruise411.com also have experienced cruise agents. These larger online travel agencies can be a good option for those who prefer to make decisions and ask questions via chat. Just make sure you get the name and phone number of the representative for any follow-up questions.

Questions to ask a cruise travel agent

In choosing a cruise travel agent, you will want to tap into the person's specific expertise about the cruise line and ship you are considering. Anyone can read a ship deck plan outlining ship spaces (which you can find online), but you are looking for people who really know their stuff.

Look for travel agencies that are cruise-only or a home-based agent who specializes in cruises. If you are using a full-service travel agency, ask for the cruise desk.

Here are some questions to ask a travel agent to determine their expertise:

• How often do you cruise?
• Have you cruised on the line I am considering?
• Have you cruised on the ship that I am considering, or do you have clients who have cruised that ship and provided a review of their vacation?
• Do you have firsthand knowledge about the cruise destination? The itinerary?

You will also want to ask the travel agent if they have a preferred relationship or negotiated agreement with any specific lines that could lead to special perks for you.

Be aware that not all agents work with all cruise lines; some represent only a few preferred suppliers or specialize in higher-end cruises. They get bigger commissions from their preferred lines.

This is not necessarily a bad thing, but be aware if the agent seems to be putting you off the line you were originally considering, as this could be the reason. On the plus side, an agent who is a preferred supplier might have negotiated rates with the cruise line and be able to call in favors, such as that bottle of Champagne or a cabin upgrade .

You should also ask if the travel agency offers 24/7 assistance (usually an 800 number) in case you have last-minute questions or something goes wrong before or during your trip.

The cruise travel agent should have questions for you as well, to better understand your dream vacation desires. If you are calling a cruise agency for the first time, the agent should be interviewing you as much as you are interviewing him or her. The agent should be focused on helping you choose the cruise line , ship and cabin that is right for you. Making the correct choices is very important to your overall cruise experience.

Bottom line

Booking a cruise is a complex enterprise. A cruise travel agent will guide you through choosing your cabin and dining times, deposits and final payment, and options for shore excursions and specialty dining. If you need to cancel the trip, the agent will also help you through the refund process. You'll have a lot less stress before and during your vacation if you book with an experienced agent.

Planning a cruise? Start with these stories:

• The 5 most desirable cabin locations on any cruise ship
• A beginners guide to picking a cruise line
• The 8 worst cabin locations on any cruise ship
• The ultimate guide to what to pack for a cruise
• A quick guide to the most popular cruise lines
• 21 tips and tricks that will make your cruise go smoothly
• Top ways cruisers waste money
• The ultimate guide to choosing a cruise ship cabin

How to Become a Travel Agent—Because, Believe It or Not, the Industry Is on the Rise

There’s a reason “how to become a travel agent” has been a continuously trending search phrase on Google—it is a career path that offers a flexible work environment and schedule, ample travel opportunities, and an immersion into a supportive world-wide industry. It's a surprise to some in 2023: Once the internet became widely available, it was largely believed that needing a travel agent was obsolete. However, even though the brick-and-mortar agencies with punny names in strip malls have vanished, the career is on-the-rise .

New software options are making it easier than ever for people to make money planning trips, either as a side hustle or as a full-time business. That’s why Cherikonda, India-based stay-at-home mother, Maya Kapoor-Miller, decided to enter the professional world as a travel agent this year, at 31. “I knew nothing about the travel industry prior to signing up,” says Kapoor-Miller, who decided to use San Francisco-based booking platform Dreamport to establish her online travel advisor business. “It is my first business in life, and the only one that you can start with no investment.”

But there's also a rise in demand. When people ventured back into the world after the pandemic, travel agents saw an overwhelming amount of business . And that momentum hasn’t stopped—when travel is complicated, like it was in 2020 and 2021, travelers turned to professional trip planners to create a seamless vacation. For better or worse, traveling has remained complicated and chaotic, with new rules being implemented (like Americans needing to pay a fee to visit Europe in 2024 ) and airline strikes and staffing issues. Offloading all of the nitty-gritty details to someone else is more appealing than ever.

For those entering the field, there's also the age-old motivator: a love of travel. 

Shelton Ellis, who is based in North Carolina, recently saw these opportunities and left behind more than 20 years in public relations and global advertising to turn his passion into a career. “I was born with a wanderlust that would wear Rick Steves out,” Ellis says. “I decided to take the leap and follow that lifelong yearning. Transitioning into this role was really about learning how to monetize what I'm passionate about.”

Whether you are looking for a new career path or a lucrative side-hustle—or simply curious about those taking the plunge—here’s how to become a travel agent, from the qualifications and education required, to anticipated earnings, according to those who have made the shift in the past year. 

What exactly does a travel agent do?

Travel agents, or travel advisors (the term is mostly interchangeable), manage everything that goes into a trip for their clients: the flights, car transfers, accommodations, restaurant reservations, and more—they even inspire the itinerary. The reason people turn to travel agents, aside from having a helping hand during any travel chaos , is also to tap into the travel agent’s first-hand knowledge of destinations, and their industry partnerships, which often lead to perks such as hotel upgrades, ideal airplane seats, and experiences that can’t be found on a search engine.

“You have to remember that as a travel agent, you will be a guide for people during their happiest moments—family reunions, weddings , baptisms, and once-in-a-lifetime experiences that people have dreamt of,” says Kapoor-Miller. “It has been one of the most rewarding aspects of being a travel agent. You navigate people, inform them, and help them choose.”

So, how do you become a travel agent?

There are many ways to become a travel agent, from joining an existing travel agency , to starting an independent business from the ground up. Others are opting for one of the buzziest start-ups in the travel industry, Fora . When it launched in 2021, the software company, which trains and provides search engine-optimized profile pages to advisors—at one point had a waitlist of over 30,000 people eager to begin a part-time gig. Travel photographer and Condé Nast Traveler contributor Amanda Villarosa is currently in the process of joining.

“I'm the person that friends and family come to for travel recommendations, tips and tricks, and general travel advice,” says Villarosa. “After discovering Fora and looking into it, I realized that it could be the perfect side-hustle, considering I'm already so involved in the industry.”

With additional flexibility, Villarosa was able to move from New York City to splitting her time between Denver and Los Angeles . She says that the sign-up was quite straightforward. “You're given a dedicated Fora email and have access to advising tools and fellow Fora advisors,” she says. “The training is in the form of Zoom meetings and videos, which you have the option to watch at your own pace. Once completed, you take a certification quiz and you're on your way to advising.”

The other ways in are slightly more involved. To begin an independent practice, you go about it like many other businesses. You will have to create an LLC, establish a business name, cultivate marketing materials, build a website, find clientele, and more.

Ellis found something in the middle, choosing to connect with an established travel agency. “Don't be afraid to reach out to an agency looking to take on new advisors and is willing to mentor," says Ellis. "I was fortunate to learn so much from Annie Chambers, the owner of Crafted Escapes , who has seven years in the business.” He now knows the ropes on everything from using itinerary-building software to destination-specific training, to the sales and marketing aspects of the trade.

Is there required education or qualifications?

Ellis says that there's no certification, per se, required to become a travel advisor, but there are countless training courses available like Departure Lounge ’s classes on navigating the industry through hotels and tour operators. He said it’s also important to stay on top of travel trends. Ellis recently completed travel agent training programs provided by premier cruise lines such as Virgin Voyages , Ritz-Carlton Yachts , and Cunard to help agents sell their products more accurately.

How much does a travel agent make?

What a travel agent earns depends on how many trips they successfully book for their clients. The entire model is commission-based, meaning agents earn a percentage of the total cost of the vacation they orchestrate. Many travel advisors choose to charge a flat-rate planning fee in addition to their commission, but balance is key—if you charge a high planning fee, it could lead to potential clients going elsewhere.

Fora ’s website states that “some of our full-time, expert advisors earn well into the six figures (or beyond).” So a lucrative career may be on the horizon, for those who are able to build a robust client base and excellent industry connections.

How much you make can also depend on where you live around the world. “I am being paid in dollars,” says India-based Kapoor-Miller. “So the currency fluctuations of the local exchange rate are not something I am worried about.”

What are the key skills required to become a travel agent?

“Travel agents need a mix of customer service, communication, destination knowledge, organizational, and problem-solving skills,” says Kapoor-Miller. “But I would say that adaptability, flexibility, curiosity, and cultural sensitivity top them all—you have to put yourself in other's shoes, and understand the requirements, hopes, and expectations of your clients along with any worries and questions they may have.”

It’s vital to have a passion for traveling, even the aspects of the process that aren’t as exciting, such as learning about new airline routes, train schedule updates, and industry news. “It can be an information-heavy hustle, and I believe it's important to be excited about it as that energy definitely transfers to your clients and partners,” Villarosa says.

Should travel advisors choose a specialization?

Many travel advisors have found success through becoming an expert in a few types of travel and destinations. “It's important to become an authority and learn as much as you can through personal experiences and continuing education,” says Ellis. “As a proud member of the LGBTQIA+ community , an avid snow skier, and scuba diver, I know not only the popular destinations but others that are off the beaten path, equally safe and adventurous for all travelers.” This helps travel agents establish a competitive edge, and hopefully convince potential clients to choose them for their expertise.

What are the benefits of being a travel agent?

“Flexibility tops them all,” says Kapoor-Miller. “And the ability to start without industry knowledge. If you worry that you are too old for this job, the good news is that this is a job you can enter and enjoy at any age.”

Another great perk is the "Familiarization trip,” says Ellis. “Tourism boards and hotels invite agents to visit and familiarize themselves with a particular country and its properties. After all, any accomplished salesperson should learn everything they can about their products first-hand...even if they're in Bora Bora.” It's hard work, but someone's got to do it. 

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FinanceBuzz

8 Proven Ways to Pay Less For Your Airline Tickets

Posted: March 21, 2024 | Last updated: March 21, 2024

Hopping online to purchase airline tickets can cause quite a shock due to their high prices. 

Thanks to the cost of gas, staffing issues, and pilot shortages, it’s not cheap to travel by plane. That’s why we’re here to help you get the best deals on airline tickets so you can start traveling more . 

Here are the best tips to help you find the most affordable airplane tickets for the times you just need to get away.

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Use a travel or airline credit card

One easy way to save on airline tickets is to purchase them with the best travel credit cards, which give you points for each dollar you spend. 

The best airline credit cards offer similar rewards programs, allowing you to acquire miles that you can save up and redeem for discounted or even free flights.

Some credit cards will also offer free companion tickets. Just be sure that you don’t carry a balance on either type of credit card, as interest rates and annual fees can negate any benefits you rack up if you let debt build up without paying it off in a timely manner.

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Plan your trip far in advance

You may have heard that there are magical times when you can book a flight to snag the best possible price on airline tickets.

However, that might not always be the case, especially considering the fluctuating price of oil and general market uncertainty.

To that end, it’s best to book your flight as soon as you know you will be taking one. Travel experts suggest booking your summer trip in winter, and vice versa. Think of it like buying a bathing suit when it’s chilly or a parka when it’s beach weather.

Book on certain days and fly at unpopular times

You’d be hard-pressed to find a person who delights at getting up at 3 a.m. for an early flight or boarding at 11 p.m. for a red-eye flight. However, the discomfort and exhaustion of traveling at the crack of dawn or the dead of night might translate into some serious savings for you.

Also, purchasing your airline tickets on certain days of the week, like Thursdays, and planning to depart on a Wednesday can chip away at the cost as well.

Although the savings may not be huge, any savings helps. So yes, the days and times you both book and fly can spare your wallet.

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Add a connecting flight

Let’s face it, booking a direct flight is certainly the easiest and most hassle-free way to go about air travel. Your bag travels with you in one plane, you don’t have to run through the airport to catch a connection and delays will stress you out far less this way.

However, you’re likely to pay more for a direct route. If you want to save some cash, then book a connecting flight.

You do run the risk of arriving at your connecting flight a sweaty mess and will have to add extra time to your overall travel schedule, but you’re going to the same place in the end.

Book with a budget airline

We’ve all heard the horror stories of flying on a budget airline, but take those with a grain of salt. The reason? These airlines have grown significantly in recent years, and have quadrupled in size since the last time oil prices were soaring into oblivion.

Additionally, more people are turning to budget airlines to book their flights, from a mere 4% of travelers in 2008 to 15%, and growing today.

You do have to be mindful of hidden fees on budget airlines, including for carry-ons and such, but in the end, you can wind up with serious savings.

Sign up for sites like Travelzoo

If you have flexibility about when and where you want to travel, you can find some of the best airline tickets and travel packages around on sites like Travelzoo.

This company has an entire staff of experts who spend their time scouring the web to find the best deals on a wide variety of trips, from quick beach getaways in Mexico to bucket list trips like African safaris, eco getaways to the Galapagos Islands, and more.

All you need to do to access these deals is sign up with your email address, and each week you will get a list of their top 20 picks, with cheap airfare included in many of them.

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Book with a site like Expedia

Another way you can save money on plane tickets is by booking your flight on sites like Expedia. For one, you can often (but not always) find cheaper flights on Expedia as opposed to booking them directly with a carrier.

Additionally, if you’re willing to bundle your flight, hotel, and car rental, you’ll often find that doing so comes out cheaper than the sum of its parts.

Expedia also offers last-minute deals similar to Travelzoo if you’re up for a spontaneous adventure. Just be sure to compare shops and read the cancellation policies very carefully. Finally, Expedia also offers reward programs, but airline and credit card reward programs tend to be more lucrative.

Use a travel agency

This last bit of advice might sound like a relic from a time gone by, but booking with a travel agency can still save you money, even in the era of oodles of travel websites.

For one reason, they have expertise that can be exceptionally valuable, especially if you are planning a complicated trip to a place you’ve never been, like South Asia or the Middle East.

Additionally, you often don’t have to pay extra to utilize an agent, as their compensation comes from the hotels and services they work with. Just inquire about fees up front, and prepare to save.

Bottom line

While flying in general is more expensive lately, especially if you have to book at the last minute, it’s not impossible to score some savings. This is especially true if you do a little recognizance beforehand.

If possible, consider saving money on travel by taking the train if you can reach your destination, as those fares can be far cheaper. You can see more of the country, too. 

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