- The IMEX app
- Show information
- Travel and accommodations
- Attending IMEX for the first time
- People and planet pledge
- Schedule at a glance
- Accessibility
- Sustainability
- Exhibitor manual
- Frequently asked questions
- Contact and help
- My schedule
- Edit profile
- Talking Point
- All partners
- Sponsorship
- Exhibit sustainably
- Register for IMEX
- Hosted buyer program
- Intermediaries
- Press and media
- Accessibility at IMEX
- Education program 2024
- What's on for agency planners
- What's on for association planners
- What's on for corporate planners
- Be well at IMEX
- Exhibitor guides and help
- Hosted buyer guides and help
- Book a hotel
- My IMEX account
- Intermediary guides and help
The heartbeat of the global business events industry
The largest trade show for the business events industry.
IMEX America is the largest trade show for the global meetings, events and incentive travel industry. Our award-winning show brings the meetings industry together to do a year’s worth of business under one roof. Suppliers and buyers from every sector of the meetings industry come together at IMEX, held at Mandalay Bay, Las Vegas. It’s free to attend, and our four-day program offers specialist education, networking and much more, on and off the trade show floor. Let’s go! Discover why IMEX America is your work smarter choice
Explore IMEX
3,500+ buyers
3,300+ exhibitors
Build business connections
Level up your knowledge
All the news from imex america 2024.
Know before you go
Here's everything you need to know before you go from printing your badge to planning your downtime. Plus where to head for essential services, and coffee, breakfast and lunch at the show. Know before you go Amenities and information
The IMEX Talking Point 2024: Impact
Where is IMEX held?
Our strategic partners.
Our supporting partners
Official tech partner
builds better human connections all over the world .
Working at the heart of the global meetings and events industry is a collaborative, innovative and passionate team. We bring the global meetings and events community together to power profitable connections, foster innovation, spark inspiration, and propel purposeful progress at two world-leading trade shows, IMEX Frankfurt and IMEX America.
We use our influence to unite, advance and promote a thriving global industry focused on positive change. We are IMEX.
Our shows bring the global events community together to do business, learn and drive positive change.
IMEX America
- IMEX Frankfurt
IMEX America News Hub
Your go-to for the latest news from us, our partners and our exhibitors for IMEX America 2024.
IMEX Frankfurt News Hub
All the highlights from a stand-out IMEX Frankfurt 2024.
IMEX in numbers
count-up#start" data-visible='{"threshold":1}'>140000 +
Meetings per year
count-up#start" data-visible='{"threshold":1}'>26000 +
Participants per year
count-up#start" data-visible='{"threshold":1}'>7000 +
Hosted buyers per year
count-up#start" data-visible='{"threshold":1}'>300 +
Education sessions per year
Creating impact in the events industry
Advocacy and advancement.
For more than 20 years, we’ve been providing a positive platform for global meetings industry advancement.
Industry relations
Our collaborative industry-wide partnerships form the bedrock of our shows, our mission, our purpose.
We’re committed to environmental and social progress to support and protect people and planet.
Improving our performance, reducing our footprint
In everything we do, we consider our impact on people and planet . We continuously benchmark our performance against industry best practice. And we carefully consider our supply chain, collaborating with our suppliers, and with everyone attending our shows, to continuously improve our positive impact.
Supported by our partners
Carina Bauer
“Our sole purpose is to build global connections through the development of the meetings and events industry. The power of connection through business events and travel experiences has never been more needed, and we are proud to play our part in providing a positive platform.”
Latest research and insights See all posts
Net zero explained: achieving sustainability in events
By Emma Blake
- Sustainability
Understanding the events industry: What are sustainable events?
Three life lessons from a career in the events industry
- Professional development
Acting on impact: insights from IMEX Frankfurt 2024’s education program
By modal-link#open" href="https://imexevents.com/who-we-are/event-professional-sophie-jackson">Sophie Jackson
- Technology and innovation
Understanding the events industry: What are corporate events?
By modal-link#open" href="https://imexevents.com/who-we-are/event-professional-charley-murfitt">Charley Murfitt
- Corporate events
- Event technology
- Event design
Understanding the events industry: What is a conference?
- Business practices
How can we create Impact in the events industry? The IMEX Talking Point for 2024
By Kit Watts
Unlocking the power of AI: Transforming business events
Understanding the events industry: what is incentive travel?
- Incentive travel
Understanding the events industry: what is an awards ceremony?
- Food and Beverage
Sign up for IMEXfiles
Sign up for a regular dose of thought-provoking ideas, inspiration and insight from the IMEX team.
- Meeting Spotlight
- Event Video
- Recent Suppliers
- Sample Buyer List
- Supplier Prospectus
- Inquire Now
- Getting to Braselton
- Success Stories
We can't wait to see you at the Global Meeting & Incentive Travel Exchange!
GMITE is the MICE industry’s leading event, offering an unparalleled networking opportunity with the pre-qualified meeting planners and incentive buyers you choose to meet with. GMITE offers suppliers up to 24 one-to-one appointments, multiple receptions, meals, activities, and education, all in the name of networking and relationship building with the industry’s premier buyers.
New in 2025, gather with the full travel industry as travel advisors and suppliers from the co-located event, Luxury Travel Advisor’s ULTRA Summit , will join GMITE during the new “Trends & Topics” day. Thought leaders will present various topics driving the industry’s current and future business including global geopolitics and travel policies/advisories, the growth of bleisure, and the growing client demands for authentic travel experiences.
Experience GMITE
What to Expect at GMITE...
Buyer benefits.
99% of buyers wish to return year over year!
Supplier Benefits
97% of suppliers expect to book business as a result of attending GMITE.
Relax in Georgia. Chateau Elan Winery & Resort
Events are great for business.
Let’s make them good for the world..
Quest Zero is the Questex initiative to bring you community connection, discovery and learning without the green house gasses. We’re committed to reach net zero by 2050 – if not before!
Learn more about the Quest Zero initiative and specific actions already being taken to reduce emissions at events like this one.
Let’s reach net zero together!
Download tips so you can have a more sustainable event experience.
- News & Features
- Buenos Aires: Passionate city
- Ireland: Reconnect
- Lisbon: Old meets new
- Mexico: Coast to coast
- Rome: Open-air movie star
- Spain: Authentic experiences
- Spain: 6 reasons to choose
- About FAMMAX
- Prince Edward Island, Canada
- Northern Ireland & Dublin
- Bahamas MICE Exchange
- ITALY: Business made Beautiful
- NORTHWEST ITALY
- NORTHEAST ITALY
- CENTRAL ITALY
- SOUTH ITALY & ISLANDS
- PRINCE EDWARD ISLAND
- SANTA MONICA
Four Seasons Safari Lodge Serengeti completes solar farm
Sign up for The Incentivist Newsletter
- Terms & Conditions
- Privacy Policy
Privacy Overview
- Experiences
- Environments
- Case Studies
- White Papers & Guides
- Helpful Links
- EMP Connect
- Trade Show Search
- Testimonials
- File Upload
Top 10 Travel Trade Shows in North America
Travel trade shows are the epicenter of adventure and discovery, and we want you to be a part of the excitement!
Today, we will discuss the travel industry, what happens in the magical world of travel trade shows, and our top ten travel trade shows.
What is the travel industry?
The Travel Industry is a multipart industry that spans a wide range of services, experiences, and, of course, destinations. However, the main objective of this ever-growing industry is to help people explore the world in their own unique way.
From airlines, cruise lines, and railways to hotels, resorts, and guided tours, the industry is like a giant spider web designed to cater to the wanderlust and that adventurous spirit in all of us. This interconnected web of an industry is why there’s a necessity for trade shows and expo events to help cater to these expansive goals.
At its heart, the Travel Industry isn’t just about getting from point A to point B; it’s about crafting unforgettable experiences—a beautiful beach getaway or an adventurous hike in the picturesque mountains. This industry will tug at the heartstrings of anyone with an adventurous spirit.
What happens at Travel Trade Shows?
Quite a lot, actually. Most of the time, the shows offer at least a few things on the following list.
- Exhibitor Booths and Displays : Travel companies and destinations showcase their products and services through engaging booths and promotional materials.
- Networking Opportunities : Industry professionals meet to build relationships, share insights, and explore potential partnerships.
- Business Meetings : Pre-scheduled meetings allow exhibitors and buyers to negotiate deals and discuss collaboration opportunities.
- Educational Seminars and Workshops : Experts lead sessions on travel industry trends, innovations, and challenges, offering valuable learning opportunities.
- Product Launches : Companies unveil new travel services, technologies, and innovations to industry professionals and potential buyers.
- Destination Marketing : Countries and regions promote themselves as travel destinations by highlighting attractions and tourism infrastructure.
- Industry Awards : Trade shows often host award ceremonies to recognize excellence in various travel categories.
- Media Coverage : Travel journalists and influencers cover new trends and products, helping exhibitors gain exposure.
- Special Events and Entertainment : Receptions, cultural performances, and VIP events create additional networking and engagement opportunities.
Travel trade shows give you an important insight into one of the fastest-growing industries in the world.
Whether connecting with exotic destinations, negotiating deals with top travel agents, or simply soaking in the immersive atmosphere, travel trade shows blend business with that adventurous spirit.
Now that we’ve established a basic understanding of the travel industry and what happens at these exciting trade shows, we aim to inform you which trade shows you need to attend.
Top 10 Travel Trade Shows list
10. atlanta travel and adventure show .
When: January 11 & 12, 2025
Where: Georgia International Convention Center; Atlanta, GA
The Atlanta Travel and Adventure Show brings together travel enthusiasts, experts, and exhibitors under one roof to explore the world’s most captivating destinations and adventure opportunities.
Visitors can get lost through a maze of booths showcasing dream vacations, from luxurious beach resorts to thrilling safari adventures.
This specific trade show also features live cultural performances, taste-testing of international cuisine, and expert-led conferences with celebrity travelers. Whether you’re a backpacker looking for an out-of-this-world experience or a family planning a getaway, the Atlanta Travel and Adventure Show has something for everyone.
Registration: https://travelshows.com/become-an-exhibitor/#
9. New York Travel & Adventure Show
When: January 25 – 26, 2025
Where: Jacob K. Javits Convention Center; New York City, NY
The New York Travel and Adventure show is a treasure trove of inspiration for anyone who is passionate about exploring and discovering new parts of the world.
This trade show features an array of captivating experiences, from live cultural performances and culinary tastings to insightful seminars led by renowned travel personalities.
Whether you dream of a European escape, a tropical getaway, or even a simple cross-country road trip, the event offers immersive exhibits from global destinations, exclusive travel deals, and insider tips from travel experts. Patrons can also interact with experts on topics ranging from budget travel hacks to sustainable tourism.
Registration: https://travelshows.com/current-exhibitors/new-yorkexhibitor-services/
8. Phoenix Travel & Adventure Show
When: February 15 – 16, 2025
Where: Phoenix Convention Center; Phoenix, AZ
We head to the desert to talk about our next trade show, the Phoenix Travel and Adventure Show.
What makes this trade show truly unique is the way it combines adventure with local culture. Patrons and Attendees don’t just browse booths; they interact with travel experts, witness cultural performances, and enjoy hands-on experiences like scuba diving in a dive pool or meeting celebrity travelers and chefs. With a mix of local flavor and global travel inspiration, the show is a one-stop shop for seasoned globetrotters and aspiring adventurers.
Registration: https://travelshows.com/shows/phoenix/
7. Washington D.C. Travel & Adventure Show
When: March 29 – 30, 2025
Where: Washington Convention Center; Washington D.C.
Our next Travel Trade Show is held in the heart of Washington, D.C., the nation’s capital. This trade show is more than just a marketplace for travel deals—it’s an all-out celebration of global cultures and unique travel experiences.
Patrons can immerse themselves in interactive exhibits, listen to world-renowned travel experts, share insider tips, and even enjoy live performances that showcase the music, dance, and traditions of far-flung destinations.
With informative seminars and the opportunity to meet travel influencers, the show caters to all kinds of explorers, whether you’re planning a bucket-list adventure or seeking out the best local getaways. Plus, the Washington D.C. edition of the show stands out for its unique focus on connecting travelers with experiences that reflect the city’s international flair.
Registration: https://travelshows.com/shows/washingtondc/
6. Dallas Travel & Adventure Show
When: March 22 – 23, 2025
Where: Dallas Market Hall; Dallas, TX
Our next Travel Trade Show takes us to the Lone Star State.
What makes this Texas Trade Show unique is the rich blend of adventure-focused experiences and the Texas-sized warmth it embodies.
Attendees can engage in hands-on fun activities like scuba diving demos, try exotic food delights at the Taste of Travel Stage, and engage in lively cultural performances from around the globe.
Whether planning a local weekend getaway or a trek across the globe, the Dallas edition offers an extensive range of exhibitors catering to diverse travel styles, from luxurious escapes to rugged adventures.
Registration: https://travelshows.com/shows/dallas/
5. Los Angeles Travel & Adventure Show
When: February 22 – 23, 2025
Where: Los Angeles Convention Center; Los Angeles, CA
The Los Angeles Travel & Adventure Show is unique for its vibrant fusion of global cultures, local expertise, and star-studded panels, creating an immersive travel experience like no other.
You can meet top travel experts, including celebrity explorers, who share insider tips and inspiring travel stories. What sets the LA show apart is its emphasis on interactive exhibits, allowing visitors to experience destinations firsthand through live cultural performances, virtual reality tours, and much more.
Registration: https://travelshows.com/current-exhibitors/los-angeles/
4. Seatrade Cruise Global
When: April 7 – 10, 2025
Where: Miami Beach Convention Center; Miami, FL
Dubbed as the World’s Largest Cruise Event!
This Miami Trade Show brings together the full ecosystem of the cruising world under one roof. Patrons can connect with global leaders, from cruise lines and ship manufacturers to port authorities and travel professionals, while diving into the latest trends and technologies shaping the future of cruising.
The event has a vibrant social aspect, with lively networking receptions and industry awards celebrating excellence. The show’s diverse sessions delve into everything from sustainability and ship design to passenger experience and marketing strategies.
Registration: https://www.seatradecruiseevents.com/global/en/attend/attend/register-interest.html
3. Travel Weekly’s CruiseWorld
When: November 6 – 8, 2024
Where: Greater Fort Lauderdale/ Broward County Convention Center; Fort Lauderdale, FL
Our next Travel Trade Show stands out as a must-attend event for anyone passionate about the cruise industry.
This event offers a dynamic blend of education, vital networking, and immersive experiences. What makes this Florida-based trade show unique is its hands-on approach, allowing attendees to learn from industry leaders during panel discussions and experience the cruise industry firsthand through ship inspections and the “FAM Trips.” These exclusive tours let trade showgoers explore ships in detail, giving them a comprehensive understanding of the cruise experience they can relay to their clients.
Registration: https://www.cruiseworldshow.com/registration
2. IPW – U.S. Travel Association
When: June 14 – 18, 2025
Where: McCormick Place Convention Center; Chicago, IL
Our next trade show is the largest generator of travel to the U.S.
IPW brings together travel buyers and suppliers from over 70 countries for several action-packed days of networking, business appointments, and unforgettable experiences.
The event is not just about meetings; it’s an in-depth showcase of American culture and tourism. Eventgoers get a firsthand taste of different destinations, from bustling cities to serene, beautiful national parks, through spectacular events, live entertainment, and interactive exhibitions.
Registration: https://www.ipw.com/
1. IMEX America
When: October 8 – 10, 2024
Where: Mandalay Bay; Las Vegas, NV
Taking our number one spot on our Top 10 Travel Trade Show is IMEX America.
IMEX America is held annually in Las Vegas; this Trade Show is not just about meetings—it’s where the global meetings industry comes to life in a city famous for its energy and entertainment.
IMEX America is uniquely different because it combines the serious business of connecting planners and suppliers with a lively, engaging atmosphere that encourages creativity and inspiration. Attendees can expect informative education sessions, innovative exhibits, and unparalleled networking opportunities, all set against Las Vegas’s legendary hospitality.
It is the must-attend Travel event in the world.
Registration: https://imexamerica.com/
The world of travel is exciting and ever-evolving, and our top ten travel trade shows truly showcase the industry’s diverse spirit.
From networking opportunities at IMEX America to discovering the latest exciting trends at Seatrade Cruise Global, these events are where adventure meets advancement. Whether it’s diving into immersive experiences at the travel & adventure shows across the U.S. or getting inspired by future-forward insights at IPW, these gatherings are where travel dreams take flight.
For more insights and award-winning event strategies, contact our team of event specialists to design the perfect exhibit to amplify your brand. Connect with a team member here or give us a call at (800) 343-2005.
Top 10 Networking Tips for Exhibitors
Exhibiting During an Election Year: Risks and Opportunities
Contact us.
- Island Rentals
- Inline Rental
- Packaged Rental Exhibits
- LED Displays
- Show Services
5 Incentive Travel Trends to Watch
July 15, 2021
In 2020, the future of incentive travel was uncertain , as programs in dream destinations like Australia, Europe and exclusive islands in the far-flung corners of the world screeched to a halt as international borders closed, and travel all but completely shut down when the COVID-19 pandemic took hold. As vaccinations are now being distributed globally, the incentive travel industry is beginning to awaken. But how will these reward trips change as corporations revive their in-person incentive programs—that is, if they decide to move forward at all?
“The research is telling us unequivocally that incentive travel is here to stay, and that the pandemic has done nothing other than sharpen everyone’s desire to travel—the much stressed ‘pent-up demand,’” said Padraic Gilligan, chief marketing officer of SITE and managing partner at SoolNua.
But while incentive travel is coming back, it might look and feel different than the pre-pandemic days. Here are five trends to watch as incentive travel revs up for its return.
1. Domestic Travel Will Continue to Thrive; Trans-Atlantic to Follow
Just as domestic locations have undoubtedly helped meetings and events get back to business, they will play a role in helping incentive programs deliver experiences closer to home, too.
“Pre-pandemic, horizons were decisively broad, and we were enjoying a sustained period of expansion with North America looking further and further afield, even becoming adventurous and traveling to places like Vietnam, Peru, Japan and Croatia,” Gilligan said. “The pandemic has put a temporary stop to extra-regional travel and, for the next two years, destinations, by and large, will be domestic or, at most, regional, decidedly familiar, tried and tested.” Gareth Heyman, principal of MoreEvents—a global third-party planning company—has noticed this same trend with his clients, noting that regularly, about half of his company’s business is outside the borders of the U.S., though most clients are U.S.-based. “[Before,] the further the destination and the more exotic it sounded, they wanted to go further and explore places like New Zealand and Australia,” Heyman noted. “Now, it’s absolutely, completely the opposite. We are looking for destinations domestically—like Puerto Rico and U.S. Virgin Islands.”
In addition to destinations like the U.S. Virgin Islands, Hawai`i and Puerto Rico, that achieve an international feel without a passport, Gilligan said that for companies that are moving forward with travel, the research points to a shift away from big cities to more open spaces; “for countryside over city, rural over urban,” he noted. “Smaller resorts where you can do a buyout are also in vogue as are destinations with an outdoors, natural setting—think Alberta, Utah, Colorado.”
Organizing programs in Europe may not be as far off as initially thought, however, thanks to a growing vaccination effort across the Atlantic.
“Trans-Atlantic travel between the U.S. and Europe will recover before Trans-Pacific or trans-continental as Europe and North America share the same vaccination pool of Pfizer, Astra Zenaca, Moderna and Johnson & Johnson,” Gilligan said.
2. Resorts: It’s All About a Controlled Environment
When it comes to resort selection nowadays, the deciding factor may be less about the brand loyalty and more about how easily the planner can control the environment for their incentive group. “All purchasing will be determined by duty of care and corporations will always want to mitigate risk,” Gilligan explained. “Large resorts and big-box hotels will be eschewed in favor of boutique resorts and independent properties where a buyout or a take-over is possible. “The trend is driven purely and simply by notions of safety and control: Control the environment via a buyout and you lessen risk,” he said.
Furthermore, SITE Foundation research found that contracts and risk management, along with destination selection, are the two most important considerations for the future success of incentive travel programs. Safety has never been more important. But one thing that hasn’t changed when it comes to picking a resort? Listening to your client and understanding their budget and needs. “Some like villas, some like all-inclusive…it’s very client-specific and budget-specific—it’s always been,” Heyman stressed.
3. Work from Home Trend Gives Travel a Boost
While pandemic restrictions are easing, many corporations are finding their employees reluctant to return to the office. The work-from-home solution during the pandemic is turning into a permanent trend for some—but this could play to the incentive industry’s advantage.
“I think the increase in working from home will increase companies’ needs to stage motivational events that unify remote workforces,” Gilligan said.
Furthering this point, a recent report from The Wall Street Journal found some tech and startup companies have replaced their real estate budget with company bonding trips.
“Some startup CEOs say they are crafting frequent and elaborate all-employee trips that are strictly for fun. It’s a spin on the old ‘off-site,’ when offices gathered somewhere outside the corporate campus to hear about company goals and make plans to improve sales performance, capped off by some wining and dining,” the article states.
“Business-software company People.ai Inc. shed its headquarters in San Francisco, closed most of its satellite offices and scrapped plans for another office in London to go permanently remote during the pandemic,” the article stated, finding that its CEO is taking 85% of the 2019 real-estate lease budget and investing it in employee perks, “including one trip for the full staff of more than 200 and four trips that employees will take in smaller teams.”
Additionally, after the SITE Foundation reported an 80% drop in live incentives in the fall of 2020, it now reports that 82% of its cohort surveyed is actively planning in-person travel incentives for 2022 and beyond—and even more notably, only 2% of respondents report a permanent departure from incentive travel.
“What we’re seeing here is the equivalent of an unexpected knock-out blow that floors the fighter only for him to rise on the 8th count, regain stability and resume, a little chastened and with lessons learned,” the foundation asserted in the Corporate InSITEs whitepaper.
4. Corporate Social Responsibility Activities on the Rise
In a year where empathy was needed in great supply, incentive industry professionals are seeing a significant number of groups genuinely wanting to give back to destinations to which they travel.
“There’s a lot more CSR talk—more community engagement and making an impact while they are there,” Heyman said. “That is one thing I see that is very different. It was mentioned in the past, but it wasn’t always fulfilled. But now almost every conversation I have is wanting to leave the community with a positive footprint.”
“In my history for things like that, sometimes a lot of that stuff [CSR] gets blown off, frankly,” he continued. “These people now are really wanting to do something.”
Gilligan agreed, saying that he’s seeing a significant change in program designs, with less stress on corporate returns and more focus on the joy of travel and giving back.
“For example, teambuilding and group dining were included in the top four inclusions for incentive travel experiences along with cultural experiences and ‘bucket list’ experiences,” he said of research findings on pre-pandemic programs. “More recent research ranks ‘bucket list’ experiences in [the] top position (previously fourth) and replaces teambuilding and group dining with CSR and wellness activities.”
5. Hybrid Is Here to Stay
Throughout the course of the past year, many meeting and event professionals have asserted that the hybrid meetings trend isn’t going away—and this may be true for incentive programs, too.
Heyman’s team made the transition to the digital world quickly as the pandemic took its hold, helping clients in a myriad of ways, from helping them select digital platforms for their events to organizing virtual cooking experiences with famous chefs from around the world.
“We have been extremely busy the last 18 months, and I say it not to be boastful, I say it to give hope to others that there are business opportunities out there,” Heyman said.
“We did absolutely transition and re-educate our staff on digital and virtual after we got through all of last year’s cancellations and postponements,” he added, explaining that his team worked to become digital platform experts. “It’s much in the way we would recommend a destination or resort for our clients, but instead we recommend a platform, [by evaluating] budget and digital capabilities.”
By investing in education and strategy and diversifying their client services, his team wrapped 2020 strong, and is on track to potentially have its best year ever in 2021.
“All of our clients believe there will be a digital component forever—what level or degree that is, we don’t know yet,” he added. “The fundamental conversation is, if and why would people get on an airplane again?”
SITE Foundation research found this sentiment shared by its cohort. While virtual programs can’t completely replace the value of in-person incentive programs, it found that hybrid rewards programs combining in-person and digital elements will stick around, with that category of incentive program seeing the biggest increase (32%) among respondents.
“We don’t look at that as a doom and gloom—we are excited about it,” Heyman said. “Think about the changes that we are seeing—the robustness that is our digital future. This is forever, and that’s what I say to some planners that say, ‘When things come back.’ Things don’t go back, they go forward.”
“You have to be part of this digital component to some degree to see how it fits into tomorrow’s balance of in-person and digital,” he concluded.
The Outlook Is Strong
Overall, Gilligan thinks the importance of incentive travel—especially after the pandemic—cannot be understated.
“I think incentive travel will become an even more prestigious element in a company’s reward and recognition program as it will be undertaken more thoughtfully, with less complacency,” he said. “We have taken our ability to travel freely for granted and the pandemic has taught us that we cannot do that.
“Along with that there’ll be more recognition of the soft power benefits of incentive travel—the way it fosters corporate culture, for example, or how it allows engagement across company hierarchies.”
About the author - Danielle LeBreck | Lead Destinations Content Strategist
Danielle started at Meetings Today in March 2019 after seven years of editorial experience in the travel and food industries. She oversees all of the destination content for Meetings Today and collaborates with the team on digital content strategy and content marketing initiatives. https://meetingstoday.com/articles/142830/5-incentive-travel-trends-watch
LOOKING FOR SOME EXHIBIT DESIGN IDEAS?
Download one of our resource guide catalogs.
Our custom, modular, portable, and rental exhibits catalogs are a great resource for trade show information as well as exhibit designs.
Sign Up for our Blog
We promise that we won't SPAM you.
Recent news
The Role of Storytelling in Energy Marketing: Connecting with Your Audience
10 Effective Methods for Lead Capture at Trade Shows
The Essential Guide to Social Media Marketing for Trade Shows
Get In Touch
(877) 730 - 5300
Travel & Events
Discover Extraordinary Travel and Events
We’re experts in creating memorable travel and event experiences for your team. From conferences and trade shows to incentive travel or sales kick-offs, our tailored solutions deliver results and leave lasting impressions.
Trusted by top-performing teams around the globe
Transform your events into unforgettable experiences, one10 helps you deliver seamless, impactful, and meticulously planned incentive travel and corporate events that leave a lasting impression..
Our expert event management team brings your vision to life with meticulous planning and flawless execution. From creative concept development and venue selection to on-site coordination, vendor negotiation, and logistics, we handle every detail. We use the latest technology, proven management tools, and a global network of trusted partners to knock your event out of the park.
Travel as a reward is a top-motivator, but creating the ultimate experience can be challenging. We carefully analyze your workforce demographics to recommend amazing curated group travel experiences. And, because there is not always a one-size-fits-all travel solution, we can also recommend the ideal mix of individual, group, and a la carte travel incentives to boost impact and engagement.
Our team combines our exceptional planning and execution experience and innovative technologies to provide comprehensive services, including attendee journey design, sponsorship management, logistics, and speaker coordination. We ensure a seamless and impactful experience for all participants.
Maximize your strategic meetings with our comprehensive management solutions. From planning and budgeting to execution and analysis, we optimize your meetings to align with your business goals and deliver a strong return on investment.
How It Works
Never Settle for Less Than an Extraordinary Event Experience
We take care of every logistical detail so you and your stakeholders can focus on building memories together..
The challenges and logistics of bringing everyone to an event or sending them on a travel experience are legendary. Trust us to manage the complexities and create unforgettable moments that leave lasting memories.
Travel & Event Consultation
Our process begins with a consultation to understand your goals, preferences, and budget During this initial phase, we work closely with you to gather key insights about your target audience and desired outcomes, ensuring we create a plan that aligns with your needs and sets the stage for success.
Custom Travel & Event Planning
Next, we create a custom plan tailored to your event or travel program. Whether it’s selecting the perfect venue, making airline reservations, or curating personalized activities, we manage every detail. Our goal is to deliver a flawless and unforgettable experience that exceeds expectations.
Seamless Execution
Our skilled team manages every detail, from logistics and on-site coordination to troubleshooting and timing. We leverage a variety of the latest tech tools to ensure smooth transitions and high-quality service, allowing you to focus on your goals. Expect a stress-free, successful event or travel program that creates lasting memories.
Sustainability
We prioritize event sustainability by implementing eco-friendly practices throughout the planning and execution process. From responsible sourcing to waste reduction and energy efficiency, we work to minimize the environmental impact of your event or travel program. Let us help you host a sustainable event that aligns with your values.
Performance Tracking & Evaluation
We track and analyze the performance of your event or travel program to ensure it meets your objectives. After your event or travel program, we conduct a comprehensive evaluation to gather feedback and measure success. This valuable data helps us refine our services and improve your future experiences.
Customer Success Story
More ways to build your program
Enticing incentive travel and captivating events are just the tip of the iceberg for incentivizing and recognizing your team.
Incentives & Recognition
Global rewards, analytics & strategy, training & communications.
Excited to transform your business?
Let’s make it happen
Whether you’re planning a conference, a sales kickoff, or an incentive trip, we’re here to collaborate with you. Reach out today and let’s create something amazing together!
Connect with Us
US Travel Header Utility Menu
- Future of Travel Mobility
- Commission on Seamless & Secure Travel
- Travel Works
Header Utility Social Links
- Follow us on FOLLOW US
- Follow us on Twitter
- Follow us on LinkedIn
- Follow us on Instagram
- Follow us on Facebook
User account menu
Global meetings industry day.
Nationwide, Global
Thank you for celebrating Global Meetings Industry Day 2024!
Global Meetings Industry Day (GMID) is an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities.
The benefits of meetings range from the tangible to intangible —bolstering local economies and businesses while simultaneously fueling individual growth, long-lasting connections and mutual respect.
This year’s activation saw incredible engagement:
- 4,000+ social media posts reaching millions of users worldwide
- 850+ media mentions
- Nearly 100 GMID events across the globe
GMID events and engagements unfolded worldwide, spanning nearly 40 countries. Plus, iconic landmarks lit up blue in celebration of this international day of advocacy. For additional highlights and industry spotlights from #GMID2024, take a look at our Recap Deck .
Save the date: It's never too early to start preparing for the future! Mark GMID 2025 on your calendar:
- April 3, 2025
Thank you for celebrating GMID 2024!
Global Meetings Industry Day Team
- Design Studio
Incentive Travel with Bolder Experiences and Better Results
Your incentive travel program matters. It helps your company hit its sales target. It convinces top performers to stay. And all that hinges on one thing: an incentive trip that inspires action. (No pressure, right?!)
We’re experts at making incentive travel do more (hey, we’ve had more than 60 years to master our craft!). We design and deliver bold, unforgettable experiences that motivate salespeople, drive growth, and build the kind of employee loyalty that is rare these days.
We’re here for whatever you need before, during and after the trip. Our incentive travel services include:
Program Design & Campaign Communications
Design an event that wows. Then build excitement, so winners are counting down the days to your trip.
Sourcing & Contracting
You know your winners, and we know the best places. We’ll find you the right hotel and negotiate on your behalf.
Registration & Ticketing
Make registration, hotel booking and airline ticketing easy and painless for your winners.
On–Site Support
Add on-site resources to make sure you’re prepared for everything: from little disruptions to major emergencies.
Our Approach to Designing Incentive Travel
We get that incentive travel programs look different from company to company. That’s why we structure our incentive travel approach to serve your team best. Your goals become our goals and your vision our vision. And, we don’t guess at what works — we use behavioral and data science to guide our recommendations.
We can also help refresh your incentive travel program, since even the best trip can lose its impact for repeat winners who have “seen it all.”
Through this perfect mix of personal engagement and scientific insights, we create standout incentive trips that motivate your top performers (and make you look good in the process!).
Our Incentive Travel Program Services
Your incentive travel program is important, and how you plan for it might change year–to–year. We understand that different trips might mean different needs — and we can adjust to meet them.
From delivering a comprehensive incentive travel program to managing trip communications, we’ve done it all. Our motto? Whatever you need we can handle! That’s why we structure our services to serve you best.
Learn how to use incentive travel to transform your sales efforts!
Download the free eBook.
Ready to Talk?
We’re ready to roll up our sleeves and jump into action. Let’s talk.
What would you like to learn about today?
Ph: (714) 734-7998 | [email protected]
RTTI develops and manages meetings, incentive programs, and events... any size, any culture, any destination around the globe!
WE DON'T BELIEVE IN DOING
What's always been done, we believe in creating experiences that excite & inspire ....
MEETINGS & INCENTIVES
We're passionate about planning.
As a full-service global event planning and management company, our dedicated team delivers flawless programs that make you shine!
Our types of programs vary, our service standards do not.
Incentive Travel Programs
Executive retreats , sales meetings & trainings, conferences, trade shows & exhibits, team building , product launches, user group & dealer events, corporate social responsibility events, holiday parties, and more....
Don't need start-to-finish support?
No problem, we're flexible! RTTI offers a la carte services that provide support where you need it most.
Let's Talk! Contact Us Today
Find out more >
Let's plan.
Global Knowledge & Relationships
Destination development, hosted site visits, contract negotiations , significant cost savings, ask about our free site selection services, program planning & management , pre-program planning, budget development, transportation management, hotel rooming list, food & beverage , off-site activities, cost transparency, budget reconciliation , marketing & web registration, print | web | social media, theme & messaging, design & manage registration, collateral & signage, graphic design & production, promotional items, social media & attendee engagement, content & production support, agenda & content development, messaging & themes, guest speakers, show flow formation, vendor management, reduce costs through connections and expertise, hotel sourcing &, site selection, together, we got this.
Get to know us better...
CONTACT RT TRAVEL & INCENTIVES
Tel: (714) 734-7998
Billing Address:
P.O. Box 1510
San Juan Capistrano, CA 92693
Success! Message received.
- Luxury Travel Advisor
- Travel Agent Central
- LTA Ultra Summit
- Navigating Your Travel Business
- Selling Luxury
- Event Video
- Supplier Prospectus
- Supplier Inquiry
- Attending Advisors
- Getting to Braselton
- Success Stories
Limited Invitation to Attend; Exponential Results
Luxury Travel Advisor’s ULTRA Summit is an exclusive, invitation-only event focused on the luxury travel market, that brings together world-class travel agency owners, managers, and those hard-to-reach independent contractors for one-to-one meetings with the most opulent, ultra-luxury suppliers in the world to cultivate collaboration, share insights and help move the luxury market forward.
New in 2025, we will bring the full travel industry together as meeting planners and suppliers from the co-located event, the Global Meeting & Incentive Travel Exchange (GMITE) , will join ULTRA during the new “Trends & Topics” day on May 7th, which explores the greater landscape of the hospitality and travel industry. Thought leaders will present various topics driving the industry’s current and future business including global geopolitics and travel policies/advisories, the growth of bleisure, and the growing client demands for authentic travel experiences. This addition to the program creates the ultimate opportunity to network across all of travel, enabling ample time to connect with everyone in attendance at both events.
ULTRA is brought to you by the trusted media source for professionals in the luxury travel space, Luxury Travel Advisor.
Discover the ULTRA Summit Experience
Your Participation Includes:
Advisor benefits.
100% of Advisors stated that it is important to their business to attend ULTRA
Supplier Benefits
90% of suppliers want to return to a future ULTRA Summit!
Indulge at the Chateau Elan Winery & Resort
Events are great for business.
Let’s make them good for the world..
Quest Zero is the Questex initiative to bring you community connection, discovery and learning without the green house gasses. We’re committed to reach net zero by 2050 – if not before!
Learn more about the Quest Zero initiative and specific actions already being taken to reduce emissions at events like this one.
Let’s reach net zero together!
Download tips so you can have a more sustainable event experience.
- Virtual Services
- Destination Management
- Corporate Events
- Board & Executive Retreats
- Global Events
- Special Events
- Government Meetings
- Trade Shows
- Incentive Programs
- Leadership & Governance
- Financial Management
- Membership Management
- Marketing & Communications
- Sponsorship Fulfillment
- Event Support
- Strategic Oversight
- Legislative Affairs
- Content Activation & Communication
- Web Design & Digital Media
- Event Branding & Production
- Meet Our President & CEO
- Our Services
- Testimonials
An Expert’s Guide to Planning Incentive Travel
Incentive travel management is one of Paragon Events’ many areas of expertise and also one of our team’s favorite types of events to facilitate! The following tips will help produce an incentive program that suits your budget, reflects your company culture, and produces favorable ROI.
WHAT ARE YOUR INCENTIVE TRAVEL PROGRAM GOALS?
Outline your incentive travel budget & objectives.
The first step in planning an incentive trip is to clearly establish and define your goals. This will help you to identify the target audience within your company. Once you determine the departments or key positions to incentivize, you can create internal qualification guidelines. This will also help you better measure your actual ROI later on. From experience, our clients often consider the following top objectives:
- Increased sales
- Increased productivity
- Improved customer service
- Lower turnover and absenteeism
Identifying some of these goals may also help to generate your program budget. How much is turnover costing your organization annually? Once winners meet the goals of the competition, how is that going to influence an increase in your overall sales revenue? Identifying these factors can help you delineate where to set your budget.
Generate Interest and Track Performance
- Create engaging event branding to entice employees
- Hold a grand unveiling of the destination and qualification requirements ( Do this early to build anticipation and excitement! )
- Maintain a schedule of internal communication to promote the trip and encourage employees to embrace the challenge
The key is to keep your employees engaged and competing to win!
Incentive Travel Risk Management
For any event, risk management plans are a necessity. As industry leaders in risk and crisis management, Paragon Events assists our clients in developing emergency preparedness plans for their incentive programs. We recommend several health and safety measures throughout the event planning to ensure a smooth program flow. These include insurance, security, communication plans, destination research, and documentation of protocol for specific locations and venues.
MAKE YOUR INCENTIVE TRIP WORTHWHILE
Destination and partner selection.
Destination appeal is an important factor in holding your team’s motivation high. When selecting your incentive trip destination, there are several factors to keep in mind:
- Value of your currency. Will you be able to get enough bang for your buck? Are you traveling nationally or internationally? Southeast Asia and New Orleans are current examples of great locations where your money will go a long way!
- Tax benefits. Some destinations have little to no sales tax (Langkawi in Malaysia is one of our favorites!)
- Hotel loyalty. Does your company receive perks from a certain hotel brand for business travel? Member points can be a bonus for your attendees.
- Travel experience. It’s important to examine the safety and infrastructure of your destination. Consider the general activity level for attendees and make sure to distribute strong, travel guidelines.
Once in a Lifetime Experiences
Creating highly memorable and authentic experiences is what incentive travel is all about. Trips build lasting memories, improve workplace camaraderie, and provide tangible experiences more valuable than money or cash bonuses. Paragon Events strives to provide options to our clients that are unique, once-in-a-lifetime opportunities. Picture this:
- Swimming with whale sharks in the Maldives
- Racing dragon boats in Malaysia
- Sleeping in glass igloos under the northern lights in Finland
- Experiencing breathtaking vistas of Victoria Falls in Zimbabwe on a train journey
- Celebrating the full moon rise on the shores of Western Australia
- Catching a Giant Tuna off the coast of Nova Scotia
Currently, a trend we are seeing is allowing guests to select their activities in smaller groups to create a more personalized experience. This is a great opportunity to incorporate activities focused on wellness and social responsibility as well.
Immerse in Local Culture
- Share naturally-sourced gifts and artisan products such as custom-tailored traditional outfits
- Hire local musicians, artisans, and performers as entertainment to showcase historical styles
- Incorporate local and regional delicacies into food and beverage menus
Think beyond the big box hotels and popular tourism sites (this is the secret to finding hidden gems in any destination!).
MEASURE YOUR INCENTIVE TRAVEL SUCCESS
Hard dollar and soft power benefits.
Increased sales and productivity are major benefits of hosting an incentive program. There are several other benefits for your organization—some of which may be surprising. Take a look:
- Improved employee engagement
- Positive relationship building between employees and management
- Enhanced customer satisfaction
- Increased mindshare in the marketplace
- Greater ability to recruit new employees and partners
- Stronger brand compliance
The value of these benefits must be carefully considered and held in high regard. While hard dollars are very important, engagement, growth, and overall employee satisfaction can be defining factors for your organization.
ROI Calculation Methods
The purpose of holding incentive programs is to achieve certain internal goals whether they are direct, implied, or both. That means it is paramount to be able to look back and report on proven results. There are several ways that we ensure our clients are truly calculating their return on investment:
- Net income margin/incentive investment
- Incremental sales year over year
- Employee satisfaction measurement
- Client satisfaction measurement
- Executive and winners post-event survey
Aside from the subjective employee benefits, the financial payoff for companies as a result of incentive travel is undeniable. A report by Oxford Economics USA found that for every dollar invested in business travel, companies realize $12.50 in incremental revenue.
It Doesn’t End Onsite
Incentive programs have boundless benefits for an organization. Let us put these tools into action and build a successful initiative that you and your employees will look forward to each year. Reach out to our team to learn how incentive travel can enhance your company goals.
This blog has been authored by Diane Ambrogio .
Related Posts
Notice of cookies: We use cookies on this website to improve your browsing experience. For more information, please read our Privacy Policy . By closing this message you agree to accept cookies from Paragon Events Inc. Cookie settings ACCEPT
Privacy Overview
MICE & TOURISM Around The World
The global monthly e-magazine for m.i.c.e., tourism, business travel, exhibitions, luxury travel & aviation
calendar of events
Keep up to date with this comprehensive list of tourism, M.I.C.E., cruise, medical tourism and aviation exhibitions, events, summits, forums and conventions taking place around the world.
GLOBAL EXPOSURE FOR YOUR EVENT! We are Media Partners/Supporters of the events highlighted in bold .
Contact us to become your Media Partner or to add your event to the calendar.
The 2020 Travel Trade Show and Conference Glossary
Every year, thousands flock to trade shows around the world to share knowledge, meet industry experts, build business relationships and of course, sell their products and services. Whether you have something to show, someone to meet, or something to learn, trade shows can be an excellent way to achieve your objectives.
Attending a travel trade show, conference or industry event can be an excellent way to build your brand, establish and foster industry connections, learn a bit more about your competitors and of course keep up to date with your industry.
Not every travel trade show is equal and it can be exhausting deciding which ones are worth your time and investment. That’s why we’ve done some of the heavy lifting for you, creating a glossary of events to keep an eye on in 2020 and beyond. Every tour operator business is different so this list is yours to peruse and find the events that suit you best.
ATTA World Summit
6-9th October
Adelaide, Australia
The theme of the 2020 world summit is ‘Boundless’, fittingly encapsulating the Australian culture and the world of adventure tourism. This four-day summit is filled with networking opportunities, one on one meetings, keynote speakers and of course a day of adventure. A fantastic event for adventure travel professionals.
Asia-Pacific Incentives and Meetings Expo
17-19 February
Melbourne, Australia
Specifically for the meetings and events industry, AIME is one of the largest exhibitions of its sort in the Asia Pacific Region. This is a varied event, part conference, part exhibition with carefully curated knowledge sessions, buyer sessions and networking opportunities across three days.
Essence of Luxury Travel 2020 by Traveller Made
23-27 March
Marbella, Spain
This is the annual trade show exclusively for Traveller Made members. Attendance is strictly invitation only for selected guests that specialise in crafting travel for Ultra High Net Worth Individuals (UHNWI). Invited guests experience the opportunity to network, collaborate together and learn about the latest the luxury travel industry has to offer.
Global European Marketplace
London, United Kingdom
This event is exclusively open to ETOA members and aims to provide an opportunity for worldwide buyers to meet and network with European suppliers. With a personalised agenda of pre-scheduled meetings, attendees will be able to establish and re-ignite relationships with over 800 other global members.
Global Sustainable Tourism Conference 2020
19-22 November
British Columbia, Canada
The Global Sustainable Tourism Council contributes towards establishing and managing global sustainable tourism standards, provides certification for tour operators as well as a whole lot of valuable resources when it comes to investing in sustainable tourism. Their global conference brings together industry professionals from many sectors, to discuss key challenges and opportunities for sustainable tourism. This is a key learning event for those tour operators dedicated to sustainable practices.
International Luxury Travel Market
Dubai, UAE – 20-21 April
Sao Paulo, Brazil – 5-8 May
Singapore – 18-21 May
Riviera Maya, Mexico – 21-24 September
Shanghai, China – 28-30 October
Cannes, France – 7-10 December
With locations world-over, there is bound to be an International Luxury Travel Market near you in 2020. This trade show provides an opportunity for the best of the luxury travel community to get together, network, collaborate and learn.
Singapore – 21-23 October
ITB is one of the most well-known travel exhibitions and is an excellent entry into the world of travel trade shows. Originally established in Berlin in 1966, this travel trade show has now established satellite events in India, Singapore and China. ITB Berlin is the largest of them all, with more than 1000 top buyers, 10,000 exhibitors and 160,000 total visitors in 2019, giving attendees plenty of opportunities to network, learn and sell travel! ITB Berlin has a fantastic programme of events, with every topic under the sun, from artificial intelligence (AI) to sustainable tourism.
International Golf Travel Market
19-22 October
Newport, Wales
This event is the only global gathering of golf travel professionals and is the must-do for tour operators specialising in golfing travel. This event focuses on pre-scheduled meetings with over 1300 buyers or suppliers to network with, providing an opportunity to make lasting connections and learn more about your industry.
30 May – 3 June
Las Vegas, USA
Powered by the US Travel Association, this trade show’s aim is to drive inbound travel to the US, connecting international buyers with US-based suppliers and travel exhibitors. With plenty of fantastic opportunities to create industry connections, this trade show is expected to drive $5.5 billion in future travel to the United States.
Luxury Travel Fair by Condé Nast
5-8 November
London, UK
This travel fair brings together high net worth individuals with the very best in the high-end, luxury travel market. Exhibiting at this fair will confirm your brand as one of the best in the market, while you network and discover other amazing industry professionals along the way.
Masters of LXRY
10-14 December
Amsterdam, The Netherlands
Whilst not specifically for travel, this exhibition is where all the big names from the world of art, interior, fashion, design, gastronomy, jewellery, watches, travel, boats and cars come together. The event sees more than 60,000 visitors across the five days, bringing in more than US$250 million in transactions in 2019.
PURE Life Experiences
6 – 10 September
Marrakesh, Morocco
A Pure Life membership gives tour operators access to their annual conference , with opportunities to attend workshops, network, and collaborate with the leading minds in exclusive, high-end travel. This conference is all about sustainable luxury, from conservation to sustainable communities and business practices. The Pure Life guest list is open to the public and known as a directory for luxury, experiential travel. Therefore, a place on the list is an attractive and valuable asset for a tour operator to acquire.
The Phocuswright Conference
Amsterdam, The Netherlands – 18-20 May
Phoenix, USA – 16-19 November
The focus of this conference is to embed yourselves in the state of the travel industry, network with other industry professionals and enjoy the electrifying atmosphere this conference is known for. The biggest names in the travel industry take the stage to discuss what’s hot in travel, and how to innovate for the coming years.
Scottish Golf Tourism Week
5-11 November
Fairmont St Andrews, Scotland
The name says it all. This week is all about meeting representatives from Scotland’s top golf venues and accommodation suppliers. With a B2B focus, attendees are given the unique chance to significantly grow their business and immerse themselves in the ‘world’ of golf travel.
Christchurch, New Zealand
Where Tourism connects. Tourism is a significant sector of the New Zealand economy, and this B2B travel trade event brings together the very best in NZ tourism, with buyers from all corners of the globe.. TRENZ provides the opportunity to discover new and unique products and suppliers, or make connections with buyers, all while experiencing the New Zealand culture and all it has to offer.
Tourism Expo Japan
29 October – 1 November
Okinawa, Japan
This expo consists of a combination of symposiums and pre-scheduled business meetings on the first two days, followed by a general exhibition targeted towards the general public. Meet with key players from the Japanese tourism industry, share insights create contacts and, of course, feature your travel brand amongst the best.
TTG Travel Experience
14 – 16 October
Rimini, Italy.
TTG is arguably the gateway to the Italian tourism market. This event consists of over 2,000 exhibitors, 300 events, seminars and training courses, across three days of B2B negotiations and meetings.
USTOA Annual Conference
30 November – 4 December
Washington, USA
This is the members-only national conference for The United States Tour Operator Association. USTOA represents some of the biggest names in USA travel, and this conference is an excellent opportunity to network with other tourism suppliers and destinations from around the globe in an intimate and exclusive setting.
Virtuoso Travel Week
8 – 14 August
Las Vegas, USA
Virtuoso is a luxury network, connecting travellers to the world’s best travel advisers. With a portfolio of more than 17,500 advisors, Virtuoso is well established as the go-to for travellers seeking luxury travel. This members-only event is an excellent chance to meet with Virtuoso advisors and re-establish connections within the luxury travel space.
Vancouver International Travel Expo
19 September
Vancouver, Canada
This one-day event brings together over 200 worldwide exhibitors, 400 travel agents and 6000 Canadian consumers. Brand awareness is a key driving factor for many attending this expo and a fantastic opportunity for your company to meet key members of the Canadian travel industry.
World Travel Market
São Paulo, Brazil – 31 March – 2 April
Cape Town, South Africa – 6-8 April
Dubai, UAE (Arabian Travel Market) – 19 April – 22 April
London, UK – 2-4 November
WTM Responsible Tourism – Discover responsible tourism events throughout 2020 at all four of the above travel shows.
Since 1980, the World Travel Market’s plethora of events for travel industry professionals have been helping tour operators and suppliers, network, create connections and grow their businesses with over 5000 exhibiting companies and 51,000 attendees. Discover a world of opportunity with WTM.
World Youth and Student Travel Conference
22- 25 September
Lisbon, Portugal
This conference is in its 29th year and is the leading trade event for the global youth, student and educational travel industry. A whopping 92% of its attendees are senior management, meaning it’s the ideal place to make connections, learn and network with a combination of scheduled business appointments, seminars and workshops.
Web in Travel
Dubai, UAE – 7 April
Seoul, South Korea – 22-23 April
Cape Town, South Africa – 28 May
Tokyo, Japan – 2-3 July
Singapore – 28-30 September
The theme of these conferences is ‘2020 and beyond: A bird’s eye view’. Innovation, technology and changes in consumer behaviour will be explored alongside trends and policy expected to impact the industry in future. A stellar list of speakers and attendees, from established players to emerging start-ups will be key to building partnerships with other industry movers and shakers.
Penang, Malaysia
Specifically for independent operators, this conference focusses on helping indie companies grow revenue and profitability, taking a bigger piece of the travel industry pie! Get tech and marketing savvy, while learning about new opportunities such as the big world of food and the necessary world of sustainability.
- Why should your marketing budget include travel trade shows?
- How to maximise your ROI at your next travel trade show
- A comprehensive glossary of the tourism industry – your A to Z.
- The A to Z of travel memberships and communities to join.
Seal the Deal: Customer Care for Luxury Tour Operators.
We all know to secure bookings as luxury tour operators, exceptional customer care that attentively addresses clients’ unique needs is essential. Tour operators can stand out and foster enduring relationships by adopting focused, detail-oriented strategies that cater to the discerning luxury clientele.
Time management for Tour Operators.
As a tour operator, managing time efficiently is not just a goal, it’s an essential part of your business model. In an industry where customer satisfaction and tailor-made experiences are paramount, juggling between various tasks – from itinerary planning to customer service – can be daunting. However, with the right strategies and tools, this challenge can be transformed into your greatest asset.
Tour operator software: How the right stack can drive growth.
In the fiercely competitive luxury travel industry, choosing the best software for your tour operator business can significantly transform the efficiency of your travel agent operations.
How does the travel industry actually work?
Who are the key players in the industry, where do they all fit together and how does the industry actually work?! There’s no doubt that the travel industry is a confusing space to wrap your head around so we’ve broken it down for you in this easy new resource.
Ranking of the top 20 B2B travel fairs and exhibits in 2023. Download the list
minutes of reading
Faced with the large number of trade fairs dedicated to travel and tourism, we present you with our selection not to be missed 😉🤝🏼
Every year, tourism experts gather to take stock of the industry, discuss its future and discover the latest innovations. Whether you specialize in MICE, FIT, or group travel, there is bound to be a show you can, or should, attend. Not only can you exhibit your products or services, but they are also convenient events to gauge the competition, meet other travel experts and get inspired.
You'll probably come across a myriad of potentially interesting trade shows, which, let's be honest, can be a bit overwhelming... But fear not! We've created the ultimate list of tourism-related trade shows and events for you to attend.
Nevertheless, here are twenty that caught our attention...
ILTM North America
19 - 22 september 2022 fairmont mayakoba - playa del carmen, mexico 🙆🏽 60 countries exhibiting b2b luxe.
Whether North American travelers seeking luxury experiences are your current or potential clients, this exhibit based in Riviera Maya, Mexico is the perfect opportunity to promote and sell your products.
This event brings together the region's most exclusive and sought-after travel designers, luxury media and the world's best hospitality brands.
IFTM TOP RESA
20 - 22 september 2022 paris expo porte de versailles - paris, france 🙆🏽 1700 ehibitors, 3400 visitors b2b.
IFTM Top Resa is a multi-target tourism and travel trade show, covering all travel motives: Business, Leisure, Groups, MICE.
3 good reasons to visit the show:
- Stay on top of the latest industry trends;
- Boost your business with the possibility to continue your networking on the IFTM Top Resa application;
- Expand your network and meet new suppliers.
TAVELEXPO - Borsa Globale Dei Turismi
22 - 25 september 2022 cds hotel terrasini - città del mare, palermo italia b2b (exclusive to tour-operators).
The only exhibition in Sicily dedicated exclusively to tourism operators, Travelexpo is the ideal opportunity to meet Sicilian travel experts ready to open their markets to enthusiasts from all over the world and conclude new partnerships.
Cannes International Tourism Fair
8 - 9 october 2022 hotel martinez - cannes france b2c - free entrance.
The international tourism fair’s exhibitors will try to come to the rescue of tourists disappointed by their experience on the internet by offering them even more original and qualitative stays than the previous years.
DUCO France
10 - 14 october 2022 paris, france b2b luxe.
DUCO France brings together a selection of top-tier exhibitors from all over France. Luxury hotels make up the majority of exhibitors, followed by elite inbound tour operators, exclusive villa rental companies and regional tourism organizations offering a wide range of customized experiences focusing on one destination, at the destination (France). Sister show: DUCO Italia .
11 - 13 October 2022 Mandala Bay - Las Vegas USA 🙆🏽 2200+ Exhibitors, 3400 Visitors B2B MICE
IMEX America is the largest trade show in the United States for the global events and incentive travel industry.
This award-winning show brings together incentive professionals: from agents to buyers and suppliers.
TTG Travel Experience
12 - 14 october 2022 rimini exhibition center - rimini, italia b2b.
Discover the latest trends in the travel industry on the Adriatic coast; meet professionals and experts from all over the world and develop your network and your business. A unique marketplace to promote your companies and products, and develop your contact list for those who wish to expand their business in Italy and abroad.
19 - 21 October 2022 Singapore Marina Bay Sands - Singapore 🙆🏽 1300 Exhibitors, 13 000 Visitors B2B
ITB Asia, the leading travel trade show in Asia, is an annual trade show and B2B convention for the travel industry. It is designed to be the premier event for the travel industry in the Asia Pacific region, just like its parent event, ITB Berlin .
It is the place where small and medium-sized emerging companies from the Asia-Pacific region meet key international buyers from the MICE, leisure, business travel and travel technology markets.
Condé Nast Traveller Luxury Travel Fair
3 - 6 november 2022 olympia london - london, united kingdom b2c.
It is the only show in the UK aimed at affluent consumers looking for unique travel experiences. The luxury travel show brings together celebrities, travelers and expedition leaders to share their stories and experiences with some of the country's top travel agents and specialists.
7 - 9 November 2022 ExCel London - London, United Kingdom 🙆🏽 51k Visitors B2B
The World Travel Market (WTM) is the world's largest international travel market event, opening up business opportunities for inbound and outbound tourism professionals. This B2B event allows tourism companies from around the world to showcase their brand and exhibit alongside the industry's biggest names, leading airlines, destinations and attractions, and other providers of innovative travel technology.
Salon des Grands Voyages
18 - 19 november 2022 palais brongniart, place de la bourse - paris, france b2c.
The all-new Salon des Grands Voyages is a trade fair for high-end tourism dedicated to the general public. This unique Premium event offers a rigorous selection of expert professionals, renowned for the quality of their offer and the standing of their services. This new event will be a source of inspiration for discerning and demanding travelers looking for exceptional tailor-made holidays , mainly for winter and spring.
29 Nov. - 1 December 2022 Fira Barcelona Gran Via - Barcelona, SPAIN 🙆🏽 10 000 Visitors B2B MICE
IBTM World is the world's leading event for the meetings and events industry. Discover all the inspiration, business connections and content you need to create world-class events for your clients.
18 - 22 January 2023 IFEMA MADRID Recinto Ferial - Madrid, SPAIN 🙆🏽 82k Visitors B2B
FITUR is the global meeting point for tourism professionals and the leading trade show for inbound and outbound markets in Latin America. FITUR is an essential global reference event in the tourism sector.
DESTINATIONS - The Holiday & Travel Show
2 - 5 february 2023 olympia london - london, uk 🙆🏽 83k visitors, 600 of leading travel brands b2c.
In association with The Times & The Sunday Times, DESTINATIONS is the UK's largest and longest-running travel event. From activity and adventure to culture, cruise and safari, Destinations' vast array of exhibitors and holiday types will inspire you to discover new destinations and adventures near and far.
AIME - The Asia Pacific Incentives and Meetings Events
13 - 15 february 2023 melbourne convention & exhibit centre - melbourne, australia b2b mice.
AIME is the leading trade event for the meetings and events industry in the Asia-Pacific region. It is the place where industry decision makers connect, create and do business. We bring together international and local buyers to access the best exhibitors from around the world.
7 - 9 March 2023 Messe Berlin - Berlin, GERMANY 🙆🏽 160k visitors, including 10k professionnals B2B
The exhibition, which takes place every year in March (except for the pandemic, of course), is primarily aimed at professionals in the tourism value chain, but also seeks to reach the general public. Experts from several sectors of activity attend: business travel, tourism technology, cultural tourism, low-cost accommodation, etc.
Salon Mondial du Tourisme
16 - 19 march 2023 paris expo porte de versailles - paris, france b2c.
Get a taste of the latest travel trends from the top experts. For an unforgettable holiday, the Salon Mondial du Tourisme (World Tourism Exhibition) in Paris is your best source of travel inspiration.
3 - 5 April 2023 CTICC - Cape Town, SOUTH AFRICA 🙆🏽 100 countries represented, 180 speakers & 6549 pre-booked appointments B2B
World Travel Market Africa is the only event where you can simultaneously:
- Generate sales leads;
- Launch new products;
- Enter new markets;
- Increase brand awareness;
- Assess competition;
- Conduct market research;
- Attract press attention;
- Develop and maintain relationships.
WTM Africa offers a mix of buyers, media representatives, pre-scheduled meetings, networking, parties and invited visitors from the travel industry.
Arabian Travel Market
1 - 4 may 2023 dubai world trade center - dubai, uae 🙆🏽 1614 exhibitors b2b.
Arabian Travel Market is the world's leading event for the inbound and outbound travel industry in the Middle East.
Taking place alongside this exhibit is the ATM Travel Tech , the event for cutting-edge technology for travel and hospitality.
Business Travel Show Europe
28 - 29 june 2023 excel - london, uk 🙆🏽 1, 700 members of the business travel community, over 450 buyers b2b.
It is the largest exhibition and conference for the European business travel community. Face-to-face meetings, education and networking have been at the heart of the Business Travel Show Europe. In addition to a dynamic conference programme filled with experts and a plethora of innovative suppliers for visitors to meet, the show will also feature a series of attractions to help you navigate the show and discover new ideas, solutions and connections. The Travel Tech Show is its sister show.
Here's an non-exhaustive list of the best B2B Travel fairs in 2023 .
Tell us, which one will you attend 💁🏽, ezus' newsletter.
A monthly digest of the latest news, articles & resources
You may also like
How to choose a CRM for a travel agency ?
List of the best associations in the tourism industry
Digital for travel
Ezus is a software that helps DMC's & Travel Planners sell custom trips more efficiently.
© 2024 Ezus. All rights reserved.
2025 Travel Show Dates
The travel surge is underway. are you ready, america’s favorite travel shows are back for 2025.
Travel is back and so are America’s Favorite Market Shows for 2025.
Join over 1,000 of the world’s top travel brands who are leveraging the power of the ONLY series of travel trade shows in the U.S. – the Travel & Adventure Shows – to promote their products to a qualified audience of industry stakeholders.
With a new lineup of events in 9 top U.S. DMA’s in 2025, as well as a lineup of highly-acclaimed virtual events, you can count on reaching your target demographic in specific markets, as well as nation-wide.
Don’t miss your opportunity to place your brand in front of hundreds-of-thousands of ready-to-travel consumers and tens-of-thousands of qualified travel advisors all looking to get back to travel with YOU.
Your Next Vacation for 2025 Starts Here
January 11-12, 2025, january 25-26, 2025, february 1-2, 2025, february 15-16, 2025, los angeles, february 22-23, 2025, march 8-9, 2025, march 15-16, 2025, march 22-23, 2025, washington d.c., march 29-30, 2025.
IMAGES
VIDEO
COMMENTS
The largest trade show for the business events industry IMEX America is the largest trade show for the global meetings, events and incentive travel industry. Our award-winning show brings the meetings industry together to do a year's worth of business under one roof.
Discover IMEX, the leading global community for the meetings, events, and incentive travel industry. Explore innovative solutions, network with professionals, and drive your business forward.
We can't wait to see you at the Global Meeting & Incentive Travel Exchange! GMITE is the MICE industry's leading event, offering an unparalleled networking opportunity with the pre-qualified meeting planners and incentive buyers you choose to meet with. GMITE offers suppliers up to 24 one-to-one appointments, multiple receptions, meals, activities, and education, all in the name of ...
The global hosted buyer event for the incentive travel industry brings together the most highly-qualified incentive travel buyers with top hotels/resorts, cruise lines, DMCs, DMOs and tourism offices from around the world.
Northstar Meetings Group's hosted-buyer events enable you to experience first-hand the most desirable destinations, hotels, and activities for successful meetings and incentive programs, connecting you with top suppliers, inspiring speakers, and fellow colleagues.
Incentives are key to employee retention. The Incentivist.com delivers news on selling, creating & executing "wow" incentive travel programs.
Travel trade shows are the epicenter of adventure and discovery, and we want you to be a part of the excitement! Today, we will discuss the travel industry, what happens in the magical world of travel trade shows, and our top ten travel trade shows.
Bringing the World to America® U.S. Travel's IPW, the world's leading inbound travel trade show, provides an unmatched, cost-effective platform to conduct business, build relationships, and fortify connections around the world.
In 2020, the future of incentive travel was uncertain, as programs in dream destinations like Australia, Europe and exclusive islands in the far-flung corners of the world screeched to a halt as international borders closed, and travel all but completely shut down when the COVID-19 pandemic took hold. As vaccinations are now being distributed globally, the incentive travel industry is ...
Meetings Mean Business is an industry-wide coalition working to showcase the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities.
IPW is the travel industry's premier international marketplace. It is a business appointment-based show that brings together: U.S. travel organizations from across the country representing all categories of the industry. International and domestic leisure buyers. International meeting and incentive buyers. International and domestic journalists.
We're experts in creating memorable travel and event experiences for your team. From conferences and trade shows to incentive travel or sales kick-offs, our tailored solutions deliver results and leave lasting impressions.
Global Meetings Industry Day (GMID) is an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities.
Our Incentive Travel Program Services. Your incentive travel program is important, and how you plan for it might change year-to-year. We understand that different trips might mean different needs — and we can adjust to meet them. From delivering a comprehensive incentive travel program to managing trip communications, we've done it all.
The IMEX/Europe travel trade show is the primary worldwide exhibition for incentive travel, meetings, and events. With over 3,500 exhibitors representing 157 countries, IMEX attracts more than 9,000 trade visitors including 3,700 hosted buyers. The Travel Texas booth at IMEX is only available to convention and visitors bureau partners.
As a full-service global event planning and management company, our dedicated team delivers flawless programs that make you shine! Our types of programs vary, our service standards do not. Incentive Travel Programs. Executive Retreats.
New in 2025, we will bring the full travel industry together as meeting planners and suppliers from the co-located event, the Global Meeting & Incentive Travel Exchange (GMITE), will join ULTRA during the new "Trends & Topics" day on May 7th, which explores the greater landscape of the hospitality and travel industry. Thought leaders will present various topics driving the industry's ...
Paragon Events shares exclusive tips to create rewarding incentive travel programs. Discover how to plan, budget, and travel with your attendees in mind.
Keep up to date with this comprehensive list of tourism, M.I.C.E., cruise, medical tourism and aviation exhibitions, events, summits, forums and conventions taking place around the world.
In a world where precise targeting, personalized messaging and brand trust are key, the Travel & Adventure Shows are the only travel trade shows in the industry that can connect you with over 150,000 consumers, advisors, media and more.
Discover which travel trade shows and conferences your tour operator business should attend with our comprehensive travel trade show glossary.
IMEX America is the largest trade show in the United States for the global events and incentive travel industry. This award-winning show brings together incentive professionals: from agents to buyers and suppliers.
Travel is back and so are America's Favorite Market Shows for 2025. Join over 1,000 of the world's top travel brands who are leveraging the power of the ONLY series of travel trade shows in the U.S. - the Travel & Adventure Shows - to promote their products to a qualified audience of industry stakeholders.
& INTERNATIONAL FLOWER & GARDEN SHOW 2025. WEDNESDAY 26 MARCH - MONDAY 31 MARCH 2025. Tour Highlights: Mt Macedon Memorial Cross; The Stokes Collection & Forest Glade Garden; Australia Sports Museum & MCG Tour; Melbourne Shrine of Remembrance; Eureka Skydeck Sunset & Dinner; Melbourne International Flower & Garden Show + Gardens By Twilight; Puffing Billy Rail Journey; Sky High Mt Dandenong ...