- Skip to the primary navigation.
- Skip to the content.
Enter Your Info
Hga creates immersive experience at jellycat north american headquarters, embodying the company’s mission of sharing joy, the new office invites visitors into the jellycat universe..
Acclaimed interdisciplinary design firm, HGA, announced the completion of Jellycat’s North American headquarters’ expansion, located in the TractorWorks Building in the North Loop neighborhood of Minneapolis, Minnesota. A celebration of the toy company’s brand, the expanded office is playful and luxurious, nearly tripling the size of the former office space.
Jellycat set out to expand their office to showcase their brand and mission of “Sharing Joy,” to visitors and employees alike. HGA worked closely with the team at Jellycat and JL Commercial Services in creating a welcoming space and a playground-like experience that features Jellycat’s plush toys throughout the office.
“The time taken by HGA in the early planning phases, along with visioning sessions, ensured the team was aligned with what Jellycat was seeking for this creative expansion,” said Danell Gibbins, president of Jellycat.
With a partnership that began in 2020, HGA first worked with the UK-based toy company in designing their original office in the TractorWorks Building. In 2023, Jellycat again called on HGA to design the 14,000-square foot expansion of their office, creating an abundance of opportunities to add space for collaboration and to place their product on display, in a variety of unique ways.
Jessica LeGare , founder of JL Commercial Services, said of the partnership, “HGA began with an interactive process to fully understand the needs and desires of the Jellycat team. This collaboration paved the way to create a space that truly embodies the brand and culture of Jellycat and provides value to the TractorWorks community.”
Upon arrival at the fifth-floor, visitors can view the vibrant office from the elevator, through a full glass wall and entrance. Greeted by a large lightbox and a lobby featuring warm and soft upholstered furniture and plush carpeting, Jellycat toys lounge, scattered throughout. A palette of pastel pinks, blues, and turquoise invokes a sense of childlike play and curiosity. Guided through the space with a series of display niches lining the main pathway, the company’s purpose is visible to all. Each storefront-like display has a different personality to accommodate the variety of plush toys and the lobby’s lightbox can be updated to feature new product imagery.
Adding to the inviting, warm feeling of the Jellycat universe is carefully curated, upholstered furniture selections that create a sculptural playground for the toys. Employee collaboration spaces are dispersed throughout, including seating nooks off the main pathway and open areas with couches and technology for meetings and entertainment. Conference rooms with plush toy-lined shelves along the walls and private meeting rooms are available for employees seeking a more secluded workspace. A full kitchen and bar seating area offers additional collaboration space and opportunities for spontaneous employee interaction.
“The design evokes a world of imagination and creativity, with amenities and spaces for productive collaboration that allow the team to come together in a meaningful way,” said David Little , principal with HGA. “We enjoyed partnering with the Jellycat and the JLCS team in the design of this unique, lively office space.”
In addition to David Little, the HGA team included interior designer, Carmen Cordova.
HGA partnered with project manager, JL Commercial Services; general contractor, Gardner Builders; furniture vendor iSpace Environments; and art and branding consultant, Art Partners Group.
Related News and Insights
Hga wins five top projects awards in minnesota, designing the “right-sized” office, workplace design – lessons learned from tv and movies.
IMAGES
COMMENTS
Welcome to the official online home of the softest stuffed toys. Sharing joy since 1999. Explore the collection of Loveable characters, Amuseables, and personalised gifts for all ages.
Officially launching September 23, 2023, FAO Schwarz will transform to host the Jellycat Diner inside the famed 30 Rock store, where guests are invited to visit the custom counter and choose from a menu of quirky, diner-themed Jellycat plush. Fans of all ages will delight in the cheeky New York diner-inspired details, greeted by Jellycat ...
New payment options. New Apple Pay and Google Pay options to make checkout even easier for you! Don't worry, you can still use your card or PayPal as well. Save your cards to your account for a quick checkout too! Explore Our New Website.
NEW YORK - September 13, 2023 - FAO Schwarz, New York City's most iconic toy store, announces the first-ever Jellycat Diner experience, in partnership with Jellycat London, designers of high quality fan-obsessed plush toys. Officially launching September 23, 2023, FAO Schwarz will transform to host the Jellycat Diner inside the famed 30 Rock store, where guests are invited to visit the ...
In 2023, Jellycat again called on HGA to design the 14,000-square foot expansion of their office, creating an abundance of opportunities to add space for collaboration and to place their product on display, in a variety of unique ways. Jessica LeGare, founder of JL Commercial Services, said of the partnership, "HGA began with an interactive ...
867K Followers, 671 Following, 478 Posts - Jellycat (@jellycat) on Instagram: "The official Jellycat Instagram Follow for fun and updates #Sharingjoy" ... Jack On Tour. Fish & Chips. Events. New. Your Jellycat. Stores. Posts. Reels. Tagged. They're here and they're fabulous! Meet the latest Jelly on our official website!
Jellycat Jack is going on a world tour to celebrate 25 years of sharing joy. Follow our ginormous Jellycat Jack on his journey to visit Jellyfriends around the globe. Keep an eye on our Story and Jack On Tour highlight on Instagram to find out when he's coming to a store near you. And if you meet him, take a selfie together and share the joy ...
Jellycat. 6.7K likes · 667 talking about this. The official Jellycat Facebook Follow for fun and updates #Sharingjoy
Take a tour round our shop full of Jellycats. The shelves are fit to burst. There are so many to choose from which ones are coming home 🏡 with you ? Want t...
Amuseables Pair of Marshmallows Bag Charm. $28.00. Bashful Cream Bunny. $28.00. Amuseables Peanut Bag Charm. $25.00. Ooky Bat. $20.00. Amuseables Rainbow Birthday Cake.
The number nine is special to cats, so in 1999, the ninth generation of cat opened the Jellycat Studios in London, to share joy with the whole world through toys, accessories, books, music, films and social media. The ninth cat is called Jack Jellycat. He is touring the world this year to tell this story and celebrate 25 years of Jellycat Studios.
Shop Jellycat all soft toys soft toys online! Sharing joy since 1999, we're home to the softest stuffed toys. Explore toys, books, gifts & more.
Buy Amuseables Mountain online from the Official Jellycat store. Shop authentic Jellycat stuffed toys and gifts. International delivery available.
As explained on The Pottery Café's website, it describes its Jellycat stock as "one of the largest selections you'll find anywhere" and features everything from cosy bears to colourful bunnies. Check out their full details below: Address: 153 Northcote Rd, London SW11 6QB. Opening hours: Monday 11am-6pm, Tuesday-Saturday 10am-6pm, Sunday ...
Trending. (1) $25.00. (2) Shop all Jellycat soft toys and books online! Sharing joy since 1999, we're home to the softest stuffed toys. Explore toys, books, gifts & more.
Discover the latest and cutest soft toys from Jellycat in the Spring Summer 2024 Catalogue. Browse through the pages of this PDF flipbook and find your new furry friends. Whether you are looking for animals, amuseables, bags, baby gifts or books, you will find something to love in this colourful and whimsical collection.
Shop Jellycat soft toy, book & gift collections online! Sharing joy since 1999, we're home to the softest stuffed toys. Explore everything Jellycat.
Amuseables Max Macaron. $22.00. Shop all new Jellycat releases online! Sharing joy since 1999, we're home to the softest stuffed toys. Explore toys, books, gifts & more.
Tromp tromp tromp! That's Rumpletum Elephant stomping round, looking a nice place to sit! Charmingly chunky in chalk-blue fur, with a tassel tail and snuzzly trunk, this ellyweight has foldy finesse! We love those stitchy expressive eyebrows and waggly-wonderful ears! Be the first to write a review!
Spookipaws Cat. $32.00. (2) Shop Jellycat animal soft toys online! Sharing joy since 1999, we're home to the softest stuffed toys. Explore toys, books, gifts & more.
Amuseables Cherry is a scrumptious pal with magenta fur and a friendly stitch smile. With cocoa cord boots, a two-tone stalk and a green embroidered suedette leaf, this cheeky berry brightens any desk.
Store Locator. Wondering "Where can I buy a Jellycat in store?" Enter your zip code or address below and press enter to find Jellycat near you! Cancel.